Community Associate Intern

4 days ago

Bonifacio Global Metro Manila, Philippines AIRR Labs Inc. Full time ₱150,000 - ₱250,000 per year

We are seeking a dynamic Community Associate to join our team. This role blends platform response, social media management, and community engagement to foster a positive, inclusive, and active brand presence on TikTok. The ideal candidate is passionate about content-driven strategies and adept at cultivating strong relationships with online communities while maintaining brand integrity.

RESPONSIBILITIES:

TikTok Account Management

  • Oversee the community management of the official Instagram/TikTok account for TRESemmé.

  • Adapt and localize FAQs and responses based on TRESemmé's guidelines to suit the TikTok platform and local audience preferences.

  • Ensure all interactions and content align with TikTok's guidelines and the brand's tone of voice.

Community Engagement Growth

  • Actively engage with community members* through comments (CasC**), replies, broadcast channel, and direct messages to foster meaningful relationships and encourage participation.

  • Encourage user-generated content (UGC) and participation in brand campaigns, leveraging TikTok's unique features like challenges and trends includes influencers, communities, and other relevant social spaces/pages to culture and the brand.

  • 30 comments per day.

Content Moderation and Crisis Management

  • Monitor and address inappropriate or harmful content, ensuring alignment with community and brand standards.

  • Proactively manage spam, trolling, and disruptive behaviors to maintain a safe and welcoming community.

  • Remove content that violates guidelines and respond to potential negative sentiments promptly and professionally.

Content Curation and Amplification

  • Filter and curate high-quality user-generated content for potential re-sharing or highlighting on the official TikTok account.

  • Leverage standout UGC to amplify brand visibility and authenticity, while staying consistent with campaign objectives.

QUALIFICATIONS:

  • Bachelor's degree in marketing, communications, or a related field.

  • Open for fresh graduates.

  • Experience in social media management, content creation, or community engagement, preferably on TikTok.

  • With an understanding of TikTok trends, platform dynamics, and audience behavior.

  • Excellent communication and interpersonal skills with a customer-focused mindset.

  • Analytical skills to interpret community metrics and optimize strategies for growth and engagement.

  • Proactive and positive attitude to thrive in a fast-paced work environment

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