Community Associate Intern
4 hours ago
We are seeking a dynamic Community Associate to join our team. This role blends platform response, social media management, and community engagement to foster a positive, inclusive, and active brand presence on TikTok. The ideal candidate is passionate about content-driven strategies and adept at cultivating strong relationships with online communities while maintaining brand integrity.
RESPONSIBILITIES:
TikTok Account Management
Oversee the community management of the official Instagram/TikTok account for TRESemmé.
Adapt and localize FAQs and responses based on TRESemmé's guidelines to suit the TikTok platform and local audience preferences.
Ensure all interactions and content align with TikTok's guidelines and the brand's tone of voice.
Community Engagement Growth
Actively engage with community members* through comments (CasC**), replies, broadcast channel, and direct messages to foster meaningful relationships and encourage participation.
Encourage user-generated content (UGC) and participation in brand campaigns, leveraging TikTok's unique features like challenges and trends includes influencers, communities, and other relevant social spaces/pages to culture and the brand.
30 comments per day.
Content Moderation and Crisis Management
Monitor and address inappropriate or harmful content, ensuring alignment with community and brand standards.
Proactively manage spam, trolling, and disruptive behaviors to maintain a safe and welcoming community.
Remove content that violates guidelines and respond to potential negative sentiments promptly and professionally.
Content Curation and Amplification
Filter and curate high-quality user-generated content for potential re-sharing or highlighting on the official TikTok account.
Leverage standout UGC to amplify brand visibility and authenticity, while staying consistent with campaign objectives.
QUALIFICATIONS:
Bachelor's degree in marketing, communications, or a related field.
Open for fresh graduates.
Experience in social media management, content creation, or community engagement, preferably on TikTok.
With an understanding of TikTok trends, platform dynamics, and audience behavior.
Excellent communication and interpersonal skills with a customer-focused mindset.
Analytical skills to interpret community metrics and optimize strategies for growth and engagement.
Proactive and positive attitude to thrive in a fast-paced work environment
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