E-commerce Specialist

Set-up and Location: WFH/Onsite

Work Schedule: 10:00AM to 7:00PM (AEDT) | 7:00AM to 4:00PM (PH)

Employment Type: Full-time

Ready to do work that actually excites you?

About The Client

The company is redefining home tech distribution with its innovative, consultancy-style approach. With intricate understanding of market trends and customer needs, we deliver tailored solutions that empower homes and transform the future of technology - representing premium brands such as LIFX and GravaStar in major Australian retailers.

Our Purpose: To represent premium brands at the forefront of innovation and consumer trends.

Job Objective

Drive revenue growth and operational excellence across company's Shopify online store - by leading site optimisation, promotional execution, and digital performance reporting. This role ensures all eCommerce initiatives complement our B2B retail partnerships and deliver measurable sales and brand impact.

What You'll Do:

You'll be the kind of person who:

1. E-commerce Operations & Site Management

• Manage and maintain Shopify website(s), including uploading new product listings, optimising existing product pages, and ensuring catalogue accuracy.
• Continuously seek out and implement user experience (UX) improvements across both sites, aligning with global best practices for e-commerce.
• Ensure the technical health and smooth functionality of both platforms.

2. Digital Marketing Execution (Email & Promotions)

• Formulate and send regular email campaigns (promotional, newsletter, lifecycle) to drive sales and engagement.
• Maintain and distribute the B2C Promotional Calendar, ensuring all offers and product launches are executed accurately across the websites, email, and partner channels.
• Work to improve post-purchase satisfaction and manage communication across all customer touchpoints.

3. Performance Strategy & Reporting

• Formulate and implement core growth strategies for e-commerce to maximise sales and profitability.
• Monitor daily, weekly, and monthly KPIs and generate routine performance reports.
• Maintain and update the overarching B2C strategy docs.

4. Agency & Stakeholder Liaison

• Act as the primary point of contact for external agencies managing Paid Marketing (Meta/Google) and organic socials, ensuring alignment with the promotional calendar and overall strategy.

5. Marketplace management/maintenance

• We currently transact on JB Hi-Fi Marketplace (linked via Mirakl to our Shopify), but will require attention & monitoring. We may also introduce additional marketplaces into the mix in future.

Note: Additional responsibilities may be introduced based on the candidate's experience and company growth priorities.

Success Metrics

• Grow online sales and improve key Shopify metrics like conversion and repeat purchase rate.
• Boost email engagement and subscriber growth through effective campaigns.
• Maintain accurate listings, pricing, and presentation across all eCommerce channels.
• Live our values - Tech Savvy, Entrepreneurial, and Clever - through collaboration and initiative.

What You Bring:

We're looking for someone who:

Non-Negotiable Skills & Experience

• Shopify Expertise: Proven hands-on experience managing and operating a D2C store on the Shopify platform.
• Klaviyo Proficiency: Hands-on experience creating, segmenting, and sending marketing campaigns using Klaviyo or a similar email platform.
• Google Analytics: Competency in using Google Analytics (preferably GA4) to monitor performance and extract actionable insights.

Other Skills Required

• Aligned with company's values - Tech Savvy, Entrepreneurial and Clever;
• Passionate about consumer electronics and smart-home technology;
• Results-oriented with a proven track record of exceeding revenue targets;
• Highly self-motivated with a bias for action and data-driven decision-making;
• Excellent communication, organisation, and time-management skills;
• Experience collaborating with external marketing agencies and 3PL partners;
• Canva or Photoshop skills for supporting EDMs and promotions preferred;
• Canva experience is looked up favourably, as there will be some asset creation/adjustments required to support the page maintenance of the Shopify store and creation of EDM campaigns in Klaviyo.
• Proficiency in Microsoft Excel for internal reporting purposes highly favoured.

Why You'll Love Working Here

• HMO, Dental, and Life Insurance for you and one free dependent from day one (with the option to enroll additional dependents)
• Paid Leaves: Birthday, Vacation, Medical, and Maternity (up to 6 Vacation Leaves are convertible to cash on your anniversary)
• Employee Engagement Activities: Year-End Party, Family Day, Team Building, and more

Let's Talk

If you're thinking "this sounds like me"-it probably is. Click apply. We can't wait to meet you.