Marketing Assistant
2 weeks ago
The Marketing Assistant supports the marketing team in executing campaigns, managing projects, and handling day-to-day administrative tasks. These include brand awareness, lead generation, and customer engagement goals.
Duties & Responsibilities
- Assist in the creation and implementation of marketing campaigns across various channels (social media, email, website, print, etc.)
- Conduct market research to identify trends, competitor activities, and customer prefrences
Support the production of marketing materials like brochures, newsletter, social media posts, and promotional items
Update and maintain the company's system and marketing databases
- Help organize and coordinate events, trade shows, and promotional activities
- Monitor and report on marketing performance metrics (e.g. engagement, leads, ROI)
- Liase with external vendors, agencies, and media outlets
- Assist with the management of social media accounts, including content scheduling and audience engagement
- Perform administrative tasks such as scheduling meetings, preparing reports, and maintaining marketing calendars
Qualifications
- Bachelor's degree in marketing, Communications, Business
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite (Word, Excel, Power Point) and familiarity with email marketing platforms
- No formal work experience required
- Internships, or project experience in marketing, social media management, content creation, or event coordination are a plus
- Basic knowledge of social media platforms, SEO, and digital marketing analytics
- Highly organized with strong attention to detail
- Ability to multi-task and meet deadlines in a fast-paced environment
- Creative thinking and problem-solving skills.
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