Paid Media Specialist

5 days ago


Taguig, National Capital Region, Philippines Willis Towers Watson Full time ₱1,200,000 - ₱2,400,000 per year

Are you passionate about blending the art of storytelling with innovative search advertising techniques? Join WTW as our SEA Employer Branding Specialist and spearhead dynamic campaigns that showcase our authentic, curious, and bold culture and attract top talent.

With WTW, you'll have the opportunity to shape our employer brand's online presence and drive engagement across global markets. Transform your tomorrow, today

Elevate your career and make an impact—come create, captivate, and connect with our future candidates – like you

The Role

  1. Social Media Paid Campaigns:

  2. Develop end-to-end, implement, manage and optimize paid social media campaigns on platforms such as LinkedIn, Facebook, Instagram, and YouTube (all done internally – no agency involved).

  3. Create engaging content tailored to different social media channels.
  4. Google Search and Display Paid Campaigns:

  5. Plan and execute Google Ads campaigns (Search and Display) to increase brand visibility and attract potential candidates (all done internally – no agency involved).

  6. Conduct keyword research and optimize ad copy for maximum impact.
  7. Analyze campaign metrics and adjust strategies as needed.
  8. Management of Review Sites:

  9. Oversee and optimize sponsored ads on platforms like Indeed, Glassdoor, and other relevant job boards.

  10. Campaign Monitoring and Optimization:

  11. Track and analyze the performance of all employer branding campaigns.

  12. Use data-driven insights to optimize ongoing and future campaigns.
  13. Prepare regular reports on campaign performance and ROI.
Qualifications

The Requirements

  • Proven experience in digital marketing, specifically in managing end-to-end paid social media, Google Ads, and YouTube campaigns.
  • Proficient in using digital marketing tools and platforms (e.g., Google Analytics, Hootsuite, AdWords, Meta Business suite/Ads Manager, LinkedIn Ads manager).
  • Strong analytical skills and ability to interpret data to make informed decisions.
  • Excellent communication and collaboration skills.
  • Ability to work independently and manage multiple projects simultaneously

Equal Opportunity Employer

At WTW, we believe difference makes us stronger. We want our workforce to reflect the different and varied markets we operate in and to build a culture of inclusivity that makes colleagues feel welcome, valued and empowered to bring their whole selves to work every day. We are an equal opportunity employer committed to fostering an inclusive work environment throughout our organization. We embrace all types of diversity.

At WTW, we trust you to know your work and the people, tools, and environment you need to be successful. The majority of our colleagues work in a "hybrid" style, with a mix of remote, in-person, and in-office interactions dependent on the needs of the team, role, and clients. Our flexibility is rooted in trust and "hybrid" is not a one-size-fits-all solution.



  • Taguig, National Capital Region, Philippines tSMN Digital Full time ₱900,000 - ₱1,200,000 per year

    Paid Media Specialist (Remote)tSMN Digital - Social Media AgencyWe are looking for an experienced Paid Media Specialist to join our growing team. This is not a junior role – we need someone who can confidently plan, execute, and optimise high-performing campaigns across multiple platforms.What you'll do:Run and manage Google Ads campaigns (Search,...


  • Taguig, National Capital Region, Philippines Gavin Ventures, Inc. Full time ₱360,000 - ₱720,000 per year

    JOB PURPOSEHe/She is a creative and data-driven Social Media Specialist to manage and grow our brand's online presence across multiple platforms. The ideal candidate will be responsible for content creation, community engagement, and performance analysis to drive audience growth and user engagement.JOB REQUIREMENTS/QUALIFICATIONS 1) Bachelor's Degree in...


  • Taguig, National Capital Region, Philippines IPG Mediabrands Full time ₱900,000 - ₱1,200,000 per year

    WHO WE AREWe areIPG Mediabrands, a CLIENT-FIRST, CONSULTING-LED, COMMUNITY-DRIVEN group of 13,000 media and marketing specialists in over 130 countries on a mission to ensure our clients win in the marketplace. In 2007, Mediabrands or MB was born in the global arena under the parent company InterPublic Group (NYSE: IPG) which is currently headquartered in...


  • Taguig, National Capital Region, Philippines Magsaysay Shipping & Logistics Full time $104,000 - $130,878 per year

    Over-all Responsibility:Social Media Specialist is responsible for developing strategies to increase followers, creating and overseeing social campaigns, producing content, reviewing analytics, and communicating with key stakeholders in a company.Duties & Responsibilities: Coordinates with clients regarding content/materials Plans out schedule of...


  • Taguig, National Capital Region, Philippines Lazada Full time ₱1,200,000 - ₱2,400,000 per year

    Work arrangementFull 5-day work in the officeTeam and Role IntroductionWe are pioneering e-commerce across some of the fastest growing countries in the world by offering a fast, secure and effortless online shopping experience with a broad product offering in categories ranging from consumer electronics to household goods, toys and sports equipment, as well...


  • Taguig, National Capital Region, Philippines OUTCOMM INC. Full time ₱800,000 - ₱1,200,000 per year

    About the role We are seeking a dynamic and experienced Social Media and Content Specialist. In this full-time role, you will be responsible for developing and implementing engaging social media strategies to elevate the company's brand presence and reach across multiple digital platforms.KEY ACCOUNTABILIES Strategy and Planning Content Creation Community...


  • Taguig, National Capital Region, Philippines The Lead Realty Full time ₱300,000 - ₱600,000 per year

    Company DescriptionThe Lead Realty is a premier real estate consultancy firm offering comprehensive services in buying, selling, leasing, and property investments. Specializing in the marketing, management, and financing aspects of real estate, we cater to both local and international clients in the mid to ultra high-end property markets. Established in 2017...


  • Taguig, National Capital Region, Philippines Best Reliable Resources Internationale Full time ₱1,200,000 - ₱2,400,000 per year

    About the roleWe are looking for an experienced Social Media Manager (Lead Generation Specialist) to join our dynamic team at Best Reliable Resources Internationale'. As a Social Media Manager, you will be responsible for developing and executing digital marketing campaigns to drive lead generation across our social media channels. This is a full-time...


  • Taguig, National Capital Region, Philippines BossJob Full time ₱360,000 - ₱720,000 per year

    Perks and Benefits:31 Annual Paid LeavesAnnual Salary ReviewMacBook Work LaptopMonthly Employee Engagement ActivitiesAt Bossjob, we recognize the power of short-form video in driving engagement and brand growth. As a Senior Social Media and Digital Marketing Specialist, you will oversee the full process of video content creation and manage our social media...


  • Taguig, National Capital Region, Philippines YOLO Technology Pte Ltd Full time ₱900,000 - ₱1,200,000 per year

    Job DescriptionBenefitsGovernment Mandated Benefits13th Month Pay, Pag-Ibig Fund, Philhealth, SSS/GSIS- #### OthersOffice Parties- #### Time Off & LeaveBirthday Leave, Sick Leave, Solo Parent Leave, Vacation LeaveOnsite – BGC, Taguig | Monday to Friday, 9:00 AM – 6:00 PMPerks and Benefits:31 Annual Paid LeavesAnnual Salary ReviewMacBook Work...