Data Analyst

2 weeks ago

Manila, National Capital Region, Philippines TigerUX Full time ₱900,000 - ₱1,200,000 per year

Primary Responsibilities


• Database Management: Ensure the overall health of the Database, including improving and maintaining data accuracy and relevance, managing data imports and ensuring the uniqueness of records within the CRM, and implementing logical and strategic segmentation.


• ABM Research: create account dossiers through the gathering of insights and data about target accounts to inform and personalize marketing/sales strategies and tactics.


• Reporting and Visualization: create reports and dashboards to visualize data insights and present findings to stakeholders, helping them make informed decisions.


• Data analysis: Analyze large datasets to identify trends, patterns, and insights that can inform marketing strategies.


• Stakeholder Management: Understand, engage, and influence stakeholders to ensure their needs are addressed, Building A good rapport with stakeholders.


• Cross functional Collaboration: work with MarOps, campaigns, design, and content to analyze gaps and opportunities.


• Campaign Optimization: Collaborating with marketing teams to optimize campaigns based on data driven insights, such as adjusting targeting strategies, refining messaging, or reallocating budget.


• People Management: Serve as A senior buddy to data associates, offering guidance and support to foster their learning and development

Requirements


• Working experience:

  • 2+ years of experience with B2B Marketing

  • 2+ years of experience in Data Analytics


• Analytical Skills: Ability to analyze, interpret, and manipulate data to derive meaningful insights.


• Marketing Proficiency: Knowledge of marketing metrics, customer segmentation and marketing campaigns.


• Technical Proficiency with Power BI, Salesforce, Tableau


• Communication Skills: Strong ability to communicate complex data findings and recommendations clearly to stakeholders.


• Leadership and Mentorship: Experience in guiding and mentoring junior analysts, fostering a collaborative and supportive team environment.


• Business Acumen: Understanding of industry trends, competitive landscape, and customer behavior to inform data analysis and strategy development.


• Attention to Detail: High level of accuracy and thoroughness in data handling and analysis.


• Ability to onboard and train new analysts effectively.


• Bachelor's degree in business Analytics, Mathematics, Statistics, Actuarial Science, Marketing or a related field.


• Flexible with both APAC and US shifts

Work Arrangements

Location: Ortigas, Pasig City

Set-up: Hybrid (2x onsite and 3x WFH)

Shift: Night shift (8 PM - 5 AM)

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