Regional Marketing Head

20 hours ago

Manila, National Capital Region, Philippines Infinite Group Full time $70,000 - $120,000 per year

About Infinite Group

Infinite Group is committed to redefining excellence by delivering top-tier solutions and opportunities through a dedicated and hardworking team. We provide global exposure to our recruitment partners and education providers. In this role, you will be responsible for the overall development of your assigned region, which includes identifying and onboarding new overseas education partners, as well as maintaining and strengthening relationships with existing partners across various parts of the region.

Role Description

This is a full-time, on-site role for a Regional Marketing Head in Philippines. The Regional Marketing Head will be responsible for developing and implementing marketing strategies, managing marketing campaigns, and analyzing market trends. Daily tasks include coordinating with cross-functional teams, conducting market research, and overseeing promotional activities to elevate brand presence. The role also involves tracking and reporting on the effectiveness of marketing efforts and ensuring alignment with company goals.

The role would entail visiting study abroad agents' offices regularly, training their team on all partner university programs, entry requirements, and so on to obtain the greatest number of applications and convert them into payments and enrolments. The role's primary responsibility is to identify new business opportunities while also liaising with existing clients and all key stakeholders at all times.

Your role is expected to be able to travel extensively to visit and assess the functionality of all partner institutions.

Responsibilities and Roles

1) You must identify and develop potential Business/Recruitment Partners as well as manage existing client relationships.

2) Your role will consist of conducting potential client research, including (but not limited to) meetings with key industry players.

3) Manage existing clients to ensure they remain satisfied, positive, and outstanding while promoting thin sales growth.

4) Call on clients and present solutions and services that meet or predict their needs.

5) Establish rapport with new clients and set goals for the sales team.

6) Participating and representing in events for collaboration and internationalization on behalf of the Infinite Group as communicated by the management.

7) Exercise sound judgment and maintain a high degree of confidentiality.

8) Develop, implement and manage a digital strategy to maximize international student recruitment.

9) Maximize student recruitment to achieve financial goals established for the assigned region.

10) Pro-actively generate ideas to develop business opportunities.

11) Work independently with minimal supervision.

12) Perform other duties as assigned (the "Services")

Qualifications

Marketing strategy development, campaign management, and market analysis skills

Experience in conducting market research and coordinating promotional activities

Strong communication, teamwork, and cross-functional coordination skills

Proven ability to track and report on marketing performance metrics

Proficiency in digital marketing tools and techniques

Ability to work independently and on-site in
Philippines.

Bachelor's degree in marketing, Business Administration, or related field

Experience in the education sector is a plus

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