Project and Campaign Lead

About DigiPlus Interactive Corp.

DigiPlus Interactive Corp. pioneered digital entertainment in the Philippines. It introduced leading platforms BingoPlus and ArenaPlus, widely known for their engaging experiences in interactive gaming and sports entertainment. DigiPlus also operates GameZone, with more to come. For more information, visit:

Main Duties and Responsibilities

1. Campaign & Project Planning

Create and maintain a rolling annual and monthly calendar that maps all campaigns and key projects, assigns KPIs, and tracks progress toward achievement targets.

Break project briefs into timelines, task tracking charts, cost estimates, and success criteria in partnership with cross-functional stakeholders.

Own project timelines, deliverables, budgets, and KPIs to ensure efficient, effective execution.

2. Project & Creative Management

Manage a wide range of communications and creative initiatives, including digital campaigns, offline activations, branded merchandise, and experiential marketing efforts.

Lead end-to-end execution of all campaigns - from planning to post-launch - across online and offline platforms.

Oversee execution sheets and trackers to monitor project status and ensure timely delivery.

Identify roadblocks early and implement quick, effective solutions to keep projects moving.

3. Cross-Functional Coordination

Serve as the central point of coordination across all internal teams (creatives, content, production) and external departments/partners.

Align departments around shared milestones, campaign timelines, and deliverables.

Coordinate with stakeholders including Tracy (for budget and KPI tracking) and DP Branding (for execution and design alignment).

Maximize brand resources across all channels and platforms.

4. Campaign & Promo Execution

Support the execution of campaigns both online and on-ground, digital activations, and real-time feedback collection.

Spearhead on-ground events, brand activations, and sponsorship integrations with the support of creatives, communications and production.

Work closely with communications & creatives to ensure all promotional materials are aligned and timely.

5. Budget & KPI Tracking

Manage and track campaign budgets, ensuring cost-efficiency while meeting quality standards.

Collaborate with Tracy to monitor KPIs, report on progress, and optimize performance.

Prepare monthly reports with campaign performance metrics, budget updates, and key learnings.

Work with Tracy to build a KPI dashboard and budget forecast.

6. Stakeholder & Partner Engagement

Support coordination with sponsors and partners to ensure all deliverables meet expectations and align with brand standards.

Ensure alignment across internal and external stakeholders with consistent communication, updates and documentation.

7. Post-Campaign Reporting & Optimization

Deliver comprehensive post-campaign recap decks summarizing spend, performance results, optimization actions, and improvement points.

Conduct project retrospectives to gather insights and refine future processes.

8. Process Improvement & Workflow Optimization

Identify inefficiencies and propose solutions to improve workflows and team collaboration.

Establish standard operating procedures for recurring projects to drive consistency and speed.

Help optimize campaign processes to boost team productivity and execution accuracy.

9. Quality Assurance & Brand Consistency

Ensure all outputs meet 's branding guidelines and quality expectations.

Put all campaign elements into context to ensure message cohesion across touchpoints.

10. Industry & Platform Awareness

Stay updated and informed about sports, betting, and entertainment trends to ensure campaigns remain relevant and impactful.

Leverage knowledge of the sports and betting industry to contextualize promotions, audience interests, and strategic opportunities.

Qualifications

• Bachelor's degree in Marketing, Communications, Business or related field.
• At least 5 years in campaign or project management within either sports or igaming related industry.
• Professional fluency in English and Mandarin is a plus.
• Comfortable using project-management, data-tracking and digital-asset platforms -purpose is to visualize progress, monitor KPIs and organize campaign assets.
• Demonstrated interest or background in sports betting is a strong plus.