Marketing Head

24 hours ago

Taguig, National Capital Region, Philippines AsiaSelect Full time $90,000 - $120,000 per year
Job Description

The Marketing Head will oversee the strategic development, execution, and optimization of marketing initiatives aimed at enhancing brand equity, fostering strategic partnerships, and driving community engagement.

KEY RESPONSIBILITIES

You will:

  • Develop and implement comprehensive marketing plans aligned with organizational goals and objectives.
  • Conduct market research and analyze industry trends to identify growth opportunities.
  • Collaborate with cross-functional teams to align marketing efforts with business strategies.
  • Monitor and evaluate the performance of marketing campaigns, providing actionable insights and recommendations.
  • Identify and establish partnerships with key stakeholders, including corporate entities, NGOs, and government organizations.
  • Negotiate and manage partnership agreements to maximize mutual benefits.
  • Build long-term relationships with partners to support community and business initiatives.
  • Drive the creative ideation process for campaigns, ensuring innovative and compelling concepts.
  • Oversee the creation of high-quality content and marketing materials, including digital and print assets.
  • Work closely with design and content teams to ensure messaging aligns with brand identity and goals.
  • Ensure consistency in brand messaging across all channels.
  • Develop and manage the organization's branding guidelines and communication policies.
  • Serve as the spokesperson or liaison for media inquiries and corporate announcements.
  • Oversee the production of press releases, newsletters, and annual reports.
  • Lead the development and implementation of community relations programs that align with corporate social responsibility (CSR) objectives.
  • Act as the primary liaison with community leaders and local organizations.
  • Measure and report on the impact of community projects to stakeholders.
  • Organize events and activities to strengthen relationships with the community and promote organizational initiatives.

QUALIFICATIONS & REQUIREMENTS:

  • You must be a college graduate in Marketing, Communications, or related fields.
  • You must have at least 10 years of experience in Retail Marketing, Digital Marketing, Brand Marketing, Sponsorship, and alike.
  • You must have a proven track record of developing and executing successful marketing campaigns.
  • You must have excellent written and verbal communication skills.

Work Schedule: Regular shift (8am – 5pm)

Work Setup: Onsite, BGC, Taguig City

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