Digital Marketing Strategist

23 hours ago

Pasig, National Capital Region, Philippines beBeeStrategist Full time ₱800,000 - ₱1,200,000

Power Digital is a tech-enabled growth marketing firm that combines marketing, consulting and data intelligence to drive revenue and brand recognition worldwide. We emphasize diversity and people-first culture aiming to be the most valued private growth marketing firm globally with scalable brands, culture and services.

As a full-service growth marketing firm we offer services including:

  • SEO
  • Content Marketing
  • Paid Media
  • Social Media Marketing
  • Programmatic + CTV
  • Public Relations
  • Influencer Marketing
  • Email + SMS
  • Conversion Rate Optimization
  • Retail Marketing
  • Creative

We leverage nova our proprietary technology analyzing businesses through first-party data to support marketing investment planning and due diligence in M&A enabling marketers to contribute strategically and deliver value in new ways.

Our dynamic team of consultative marketers creatives analysts and technologists advance planning and measurement through testing and data science across the customer journey.

Proficiency in spoken and written English at an advanced level is required for this role.

A Day in the Life

The Senior Growth Analyst audits current and prospective clients' marketing programs crafting integrated marketing plans across our full channel suite with emphasis on social media (e.g., Facebook TikTok) and Google Ads (SEM GDN YouTube). You will collaborate with channel specialists (Programmatic PR SEO Affiliate Influencer Email) to develop strategies used by account teams and to help acquire new clients.

Key Responsibilities
  • Planning determine the best budget allocation by channel medium environment objective and funnel stage
  • Coordinating work with channel specialists to ensure channel-level strategies align with the overall plan
  • Research and analysis learn about the prospective client their industry vertical similar clients and competitors ideal customer profile sentiment etc
  • Forecasting and projections pressure test forecasts with our specialists to ensure projections align with client efficiency requirements and business objectives
Role Requirements
  • 5+ years of cross-channel marketing program management experience
  • Understanding of marketing funnels and flywheels
  • Experience with large sets of campaigns and/or clients $100k+ spend per month per client
  • Competence in Google Ads Facebook and/or similar self-serve platforms
  • Familiarity with the broader marketing and media buying landscape
  • Familiarity with earned media channels
  • Familiarity with audience insight tools such as GlobalWebIndex
  • Familiarity with Asana and Slack

Key Performance Indicators (KPIs)

  • Win Rate 50%+
  • Percent of Appraised GP to Won GP 70%+

Most Important Things (MITs)

  • Audit Quality
  • Audit Speed
  • Thought Leadership of appraisal collateral development
  • Accuracy of Appraisal Forecasts

Our people and culture are central to our success. We are an Equal Opportunity Employer valuing diverse backgrounds and experiences. All employees' viewpoints are important to our success inclusion is everyone's responsibility.

Please be aware of fictitious job openings or solicitations. We do NOT charge any application processing or training fee at any stage of the recruitment process. Our genuine job openings are posted on our careers page.

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