Director of Business Growth

1 day ago

Iloilo City, Western Visayas, Philippines beBeeGrowth Full time $90,000 - $120,000
Marketing Director Job Description

The Marketing Director will be responsible for building and leading a high-impact marketing function that drives awareness, demand, and customer loyalty.

  • Strategic Leadership: Develop and execute a comprehensive marketing strategy aligned to business objectives.
  • Team Management: Lead and inspire a small, agile team, fostering creativity, accountability, and high performance.
  • Brand Positioning: Own messaging and thought leadership to differentiate the organization in its market.
  • Demand Generation: Scale inbound and outbound acquisition via SEO, SEM, paid campaigns, social, and email marketing.
  • Pipeline Alignment: Partner with business development to strengthen lead generation, nurturing, and conversion.
  • Customer Advocacy: Develop case studies, communities, and advocacy programs to showcase client success.
  • Data & ROI: Define KPIs, track ROI, and refine strategies through a data-first approach.
  • Agility: Lead ad hoc marketing initiatives to support evolving business priorities.
Requirements

Must-Haves:

  • 5+ years of B2B marketing experience, including 3+ years in a leadership role.
  • Proven track record in scaling demand generation and digital growth.
  • Strong leadership with experience managing small, high-impact teams.
  • Strategic yet hands-on—comfortable executing campaigns while driving vision.
  • Exceptional communicator and storyteller, simplifying complex products into compelling narratives.
  • Data-driven mindset with expertise in relevant tools.
  • Ability to thrive in fast-paced, high-growth environments with agility and adaptability.
Preferred
  • Background in analytics, BI, or data-focused organizations.
  • Knowledge of the market and experience scaling globally.
  • Experience in building customer advocacy or thought leadership programs.

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