
Strategic Trade Marketing Leader
22 hours ago
We are seeking a seasoned professional to lead our Trade Marketing efforts, focusing on developing and executing strategic plans to drive business growth. As a key member of our marketing team, you will be responsible for overseeing marketing operations, managing budgets, and analyzing market trends to inform business decisions.
Responsibilities
- Develop and execute trade marketing strategies that align with company objectives
- Lead cross-functional teams to plan and implement promotional activities, including events, merchandising, and in-store promotions
- Manage and analyze market research data to identify opportunities and threats
- Collaborate with internal stakeholders to ensure seamless execution of trade programs
Requirements
To succeed in this role, you will need:
- A bachelor's degree in Business Administration, Marketing, or a related field
- At least 5 years of experience in trade marketing, brand activation, or a related field
- Strong leadership and communication skills, with the ability to effectively collaborate across functional boundaries
- Experience working in a fast-paced, dynamic environment, with the ability to adapt quickly to changing priorities
- Proficiency in Microsoft Office, with expertise in Excel, Word, and PowerPoint
Working Conditions
This is a full-time position, requiring regular travel to assigned regions. You must be willing to work in a variety of settings, including office and field environments.
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