
Digital Transformation Leader
1 day ago
We are seeking a seasoned Digital Transformation Specialist to drive business growth through effective, measurable, and evolving digital strategies.
This role requires a strong blend of data-driven strategy, testing expertise, and a deep understanding of user behavior to enhance app & web performance.
The ideal candidate will be able to collaborate seamlessly with cross-functional teams and lead the execution of impactful initiatives that deliver measurable business results.
Key Responsibilities
- Leading digital transformation strategies to improve user experience and increase conversions across digital platforms.
- Conducting detailed data analysis using tools like Google Analytics, VWO, and Hotjar to identify opportunities for optimisation.
- Designing and running A/B and multivariate tests to enhance conversion rates and user engagement.
- Collaborating with cross-functional teams to align on goals and execute effective plans.
- Presenting data-driven insights and actionable recommendations.
Requirements
- 8-10 years of experience in CRO, digital marketing, or related fields, with a proven track record of driving conversion improvements.
- Proficiency with CRO tools such as Google Analytics, VWO, Optimizely, and Hotjar.
- Expertise in A/B and multivariate testing, and experience optimising conversion funnels for better results.
- Solid understanding of UX principles and user-centred design, ensuring frictionless, high-converting user experiences.
- Strong analytical skills, with the ability to turn data into actionable insights.
- Exceptional communication skills, able to present data-driven recommendations to both technical and non-technical stakeholders.
What You Can Expect
- A dynamic work environment that fosters collaboration and innovation.
- Competitive benefits package, including health insurance coverage and flexible working hours.
- Ongoing employee training and learning programs to support career development.
Seniority Level
- Not Applicable
Employment Type
- Other
Job Function
- Information Technology
Industries
- Advertising Services
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