Digital Advertising Specialist

1 day ago


Pasay, National Capital Region, Philippines beBeeAdvertising Full time ₱1,080,000 - ₱1,240,000
About This Role

We're seeking a skilled Digital Advertising Specialist to spearhead impactful paid advertising campaigns and drive tangible results.

This challenging role requires expertise in Google Ads, Meta Ads, GTM, and SEO tracking to deliver high ROI paid campaigns and drive strong analytical insights.

The ideal candidate will have hands-on experience managing large ad budgets, a proven track record of driving successful paid campaigns, and exceptional problem-solving skills.

Key Responsibilities:
  • Develop and execute strategic paid advertising plans across multiple platforms.
  • Effectively manage large advertising budgets to maximize ROI and minimize cost per acquisition.
  • Set up, monitor, and optimize conversion tracking to ensure accurate attribution and data-driven decision-making.
  • Conduct A/B testing on paid ads to enhance ad creatives, audience targeting, and bidding strategies.
  • Collaborate with the team to implement conversion rate optimization (CRO) strategies that focus on enhancing paid ad performance.
Requirements:
  • Minimum 5 years of experience managing large ad budgets on Google Ads and Meta Ads.
  • Proven track record of driving successful paid campaigns.
  • Expertise in performance tracking, analytics tools, and data-driven decision-making.
  • Strong experience with A/B testing for paid ads.
  • Solid understanding of conversion rate optimization (CRO) strategies related to ads.
  • Familiarity with data attribution models and performance measurement frameworks.


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