
Global Lead Generation Strategist
18 hours ago
Lead Demand Generation Manager
Job Description:We are seeking a highly skilled Lead Demand Generation Manager to join our team. As a key member of our organization, you will be responsible for developing and executing a global supply-side lead generation strategy.
This role requires a data-driven professional with expertise in lead generation systems and process automation to drive scalable expansion of the supply partnership pipeline.
The ideal candidate is both a strategic thinker and hands-on contributor, with a strong focus on mission-aligned nonprofits and social impact organizations.
Key Responsibilities:
- Partner with the VP of Supply to define KPIs, set performance targets, and lead the development of a strategic roadmap for scalable and sustainable lead generation growth.
- Own and execute the global supply-side lead generation strategy with a strong focus on mission-aligned nonprofits and social impact organizations.
- Design and maintain scalable, automated systems for lead sourcing, qualification, and conversion, ensuring end-to-end data integrity and global compliance.
- Leverage CRM platforms, AI tools, and automation solutions to streamline workflows, reduce manual effort, and improve targeting efficiency.
- Oversee and execute the vetting process to ensure prospective partners are legitimate, compliant with global standards, and fraud-free.
- Develop standardized vetting frameworks and continuously improve them in response to regulatory and market changes.
- Lead data-driven decision-making by developing performance dashboards, conducting root-cause analysis of pipeline metrics, and delivering actionable insights to improve conversion rates and team efficiency.
- Perform hands-on lead generation activities, including research, outreach, and pipeline management as needed.
- Oversee the global supply lead generation team and as-needed based contractors, providing mentorship and upskilling team members in best practices for lead generation and compliance.
Required Skills and Qualifications:
- 5+ years of experience in lead generation, partnerships, or business development, preferably in nonprofit, social impact, or international organizations.
- Strong experience using HubSpot and other CRM or lead management tools.
- Proven ability to manage and optimize tech-enabled systems for tracking and automation.
- Excellent analytical skills, with a data-driven mindset to optimize workflows.
- Ability to manage teams, including full-time staff and contractors, effectively.
- Self-starter with a problem-solving mentality and a hands-on approach to execution.
- Experience working in a fast-paced startup environment.
- Passion for our mission and the desire to make an impact in the world through technology.
- Competitive salary.
- Inclusive, exciting start-up culture.
- Accelerated career & personal growth.
- Culture Club and more.
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