Chief Marketing Officer

2 days ago

Tarlac City, Central Luzon, Philippines beBeeMarketing Full time ₱1,200,000 - ₱1,800,000
Chief Marketing Officer - Digital Growth

The Chief Marketing Officer will be responsible for leading the development and execution of a high-impact marketing strategy that drives awareness, demand, and customer loyalty.

This role combines strategic leadership with hands-on execution, ensuring that campaigns, messaging, and brand presence directly contribute to business growth.

As the marketing lead, you will be the voice of the brand in the market, shaping its positioning while aligning closely with business development and product teams.

Main Responsibilities
  • Develop and execute a growth roadmap aligned to revenue objectives.
  • Lead and inspire a team, fostering creativity, accountability, and high performance.
  • Owning messaging and thought leadership to differentiate the company in the market.
  • Scaling inbound and outbound acquisition via SEO, SEM, paid campaigns, social, and email marketing.
  • Partner with business development to strengthen lead generation, nurturing, and conversion.
  • Develop case studies, communities, and advocacy programs to showcase client success.
  • Define KPIs, track ROI, and refine strategies through a data-first approach.
  • Lead ad hoc marketing initiatives to support evolving business priorities.
Requirements

Must-Haves

  • 5+ years of B2B marketing experience, including 3+ years in a SaaS leadership role.
  • Proven track record in scaling demand generation and digital growth.
  • Strong leadership with experience managing small, high-impact teams.
  • Strategic yet hands-on—comfortable executing campaigns while driving vision.
  • Exceptional communicator and storyteller, simplifying complex products into compelling narratives.
  • Data-driven mindset with expertise in HubSpot, Salesforce, Google Analytics, and related tools.
  • Ability to thrive in fast-paced, high-growth environments with agility and adaptability.

Preferred

  • Background in analytics, BI, or data-focused SaaS.
  • Knowledge of the Australian market and experience scaling globally.
  • Experience in building customer advocacy or thought leadership programs.
Seniority level
  • Director
Employment type
  • Full-time
Job function
  • Marketing
Industries
  • Telecommunications

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