Trade Marketing Professional
5 days ago
Our company Michael Page is seeking a skilled Trade Marketing Professional to join our team. As a key member of the trade marketing team, you will be responsible for developing and executing strategic trade marketing plans that drive brand visibility and sales within the on-premise channel.
About the RoleThis is a high-impact role that requires a strong understanding of the on-premise channel, including market dynamics and customer preferences. You will work closely with distributors and key account managers to enhance execution at the account level and establish strong relationships with on-premise accounts.
Key Responsibilities- Develop and execute trade marketing strategies tailored for the on-premise channel to increase brand visibility and sales.
- Identify key growth opportunities within the channel and align plans to leverage them.
- Collaborate with the brand marketing team to ensure trade marketing initiatives align with brand positioning and guidelines.
What We're Looking For:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in trade marketing, preferably in the alcohol or FMCG industry.
- Strong understanding of the on-premise channel, including market dynamics and customer preferences.
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