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Senior Trade Marketing Strategist
2 weeks ago
Job Description:
Key Responsibilities:- Develop and execute trade marketing strategies to drive sales growth and brand awareness.
- Implement effective planning and execution to grow e-commerce and reseller programs.
- Cascade corporate objectives and targets down the line, ensuring alignment across all levels of the organization.
- Collaborate with sales and marketing heads to synergize directions and ensure proper cascading to areas.
- Ensure successful operations and activations, aligning with business goals.
- Prospect major events and trade efforts that influence sell-in and sell-out.
- Manage budget, assets, and people effectively.
- Bachelor's Degree in Business Administration/Management/Marketing/Advertising or Communications.
- At least 5 years experience in Trade Marketing; preferably in FMCG or beauty and personal care industries as a manager.
- Proficient in Microsoft Office tools, digital savvy, with good presentation skills and effective people management.