Digital Marketing Strategist

4 weeks ago

Cebu City, Central Visayas, Philippines Interactech Solutions Inc Full time
Job Title: Digital Marketing Strategist

Overview:
At Interactech Solutions Inc, we are seeking a highly skilled Digital Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive digital marketing campaigns that drive business growth and customer engagement.

Responsibilities:
1. Develop and implement integrated marketing strategies across multiple channels, including social media, email, content marketing, and paid advertising.
2. Conduct market research and analyze data to identify trends, opportunities, and challenges in the industry.
3. Collaborate with internal teams to develop and monitor marketing initiatives, ensuring alignment with company goals and objectives.
4. Create high-quality content, including blog posts, social media posts, and email newsletters, that resonates with our target audience.
5. Manage and optimize our online presence, including website updates and search engine optimization (SEO) techniques.
6. Work closely with external agencies and vendors to execute marketing programs and campaigns.
7. Stay up-to-date with the latest digital marketing trends, tools, and technologies, and apply this knowledge to improve our marketing efforts.

Requirements:
1. Bachelor's degree in Marketing, Communications, or a related field.
2. 2+ years of experience in digital marketing, preferably in a similar role.
3. Excellent writing, communication, and presentation skills.
4. Proficient in Microsoft Office Suite and CMS software.
5. Knowledge of Adobe Creative Suite is a plus.
6. Strong analytical and problem-solving skills.
7. Ability to work in a fast-paced environment and prioritize multiple tasks effectively.
8. Willingness to learn and adapt to new technologies and marketing strategies.

Skills and Qualifications:
- Excellent communication and interpersonal skills.
- Strong analytical and problem-solving skills.
- Ability to work independently and as part of a team.
- Proficient in Microsoft Office Suite and CMS software.
- Knowledge of Adobe Creative Suite is a plus.
- Strong attention to detail and organizational skills.
- Ability to meet deadlines and priorities multiple tasks effectively.

Salary: $60,000 - $80,000 per year, depending on experience.

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