Luxury Wellness Retreat Marketing Lead

2 days ago

San Juan, National Capital Region, Philippines beBeeMarketing Full time ₱72,000 - ₱96,000
Job Opportunity

We're seeking a driven and creative Marketing Manager to lead the launch of a new luxury wellness retreat. This is a rare opportunity to take full ownership of the entire marketing journey, from building the brand's presence to generating qualified leads for villa sales.

You'll work directly with the founder to shape the strategy, create systems, and drive results that bring this vision to life.

Main Responsibilities
  • Develop and implement a comprehensive marketing strategy for the luxury wellness retreat project.
  • Generate qualified leads from international markets using online marketing campaigns to drive villa sales.
  • Build and grow a strong social media presence across platforms like Instagram, Facebook, and TikTok.
  • Create a monthly content calendar and optimize video and photo content for Reels, stories, and posts.
  • Set up and run paid campaigns targeting potential investors and villa buyers.
  • Support the launch of a new website showcasing off-plan villa sales materials and renders.
  • Create a structured funnel and lead qualification system to filter serious investors.
  • Prepare weekly reports on performance across social media and all campaigns.
Key Qualifications
  • 5+ years experience in real estate marketing, preferably with a background in off-plan villa sales, resorts, or luxury properties.
  • Strong background in digital marketing strategy, including social media, ads, funnels, and websites.
  • Ability to independently create and manage campaigns generating qualified leads and driving sales. Entrepreneurial mindset with the ability to build the marketing foundation from scratch.
  • Familiar with key marketing tools like Google Ads, Meta Business Suite, scheduling apps, and website builders.
  • Excellent English communication and copywriting skills.
  • Creative eye for branding, positioning, and storytelling in the luxury and wellness space.

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