Marketing Manager

1 day ago

Pasig, National Capital Region, Philippines beBeeMARKETING Full time ₱6,000,000 - ₱8,000,000

We are seeking a seasoned Marketing Professional to lead our local destination country marketing team in driving superior performance and achieving business objectives.

About the Role:

This is an exciting opportunity for an experienced marketer to develop and execute comprehensive marketing plans, leveraging multi-channel campaigns and lead sources to drive successful execution. The ideal candidate will be responsible for managing new generation activities, identifying lead opportunities, and recommending expansion of marketing activities to leverage them for the Country Director.

The role involves planning, scheduling, and executing marketing activities for IDP events, including pre-event marketing, booth designs, and event management, ensuring strategic goals and brand positioning are met. Additionally, the candidate will be responsible for developing SEO/SEM strategies for IDP's website, maintaining and updating the local website, and leveraging other electronic marketing mechanisms to position IDP effectively with clients and students.

Key Responsibilities:
  • Develop comprehensive marketing plans to support country student placement and IELTS volume goals.
  • Manage new generation activities, identify lead opportunities, and recommend expansion of marketing activities.
  • Plan, schedule, and execute marketing activities for IDP events.
  • Develop SEO/SEM strategies for IDP's website.
  • Lead, manage, and motivate the local destination country marketing team.
Requirements:
  • Educated to degree level or equivalent.
  • Demonstrate experience (minimum 5-7 years) in delivering high-quality marketing solutions with positive, measureable results.
  • Highly effective planning and organizing, managing multiple competing priorities.
  • Creative thinker and able to develop contemporary marketing content.
  • Highly effective relationship building and relationship management skills.
  • Able to read, analyze, and interpret information effectively.
  • Fluent in English with excellent communication skills across all key methods.
Benefits:
  • Competitive salary and benefits.
  • Opportunities for career growth and progression.

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