Channel Partnership Strategist

9 hours ago

Las Piñas, National Capital Region, Philippines beBeeGrowth Full time $100,000 - $120,000
Job Overview

The Channel Partner Manager & Growth Marketer plays a pivotal role in driving growth through strategic partnerships and marketing initiatives.

Key Responsibilities
  • Cultivate a robust pipeline by generating 6-8 new leads per month sourced or influenced by partners.
  • Develop and maintain relationships with at least 12-18 active, producing partners, including six NetSuite Account Executives who regularly bring in business.
  • Enhance the website's lead conversion rate to at least 2.0% and the MQL (Marketing Qualified Lead) to SQL (Sales Qualified Lead) conversion rate to at least 30%.
  • Establish a quarterly webinar schedule and co-host 2-3 industry events.
Programs and Processes to Build & Own

The Channel Partner Manager will be responsible for building and owning key programs and core processes that drive growth and efficiency:

  • Partner Strategy & Operations: Develop an ICP (Ideal Customer Profile), tiering framework, recruiting playbook, and referral structure.
  • Growth Marketing Engine: Create a content calendar, optimize the website, manage events, and develop customer marketing initiatives like case studies and reviews.
  • Core Processes: Establish and document key processes such as lead registration and co-selling, partner onboarding, webinar execution, and the collection of customer stories.
Qualifications
  • 3 to 5 years of experience in SDR roles with a focus on channel partnerships.
  • Proficiency in the NetSuite ecosystem and experience in both partner management and marketing.
  • Strong CRM and marketing operations skills.
  • US Working Hours; Remote work environment.

As a Director-level position, the successful candidate will have strong leadership skills and experience in driving growth through strategic partnerships and marketing initiatives.

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