Marketing Growth Strategist

22 hours ago

Pasay, National Capital Region, Philippines beBeeGrowth Full time $60,000 - $80,000

About the Role

We're seeking a highly skilled Growth Marketing Expert to drive user acquisition, engagement, and revenue growth through innovative marketing strategies.

This key role requires expertise in organic and paid media channels, with a deep understanding of digital advertising, affiliate/influencer partnerships, and performance analytics.

Key Responsibilities:
  • Digital Advertising Campaigns: Develop and execute paid ad campaigns across platforms, including Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, TikTok Ads, and YouTube Ads, leveraging audience segmentation strategies, creative testing, and conversion optimization
  • Affiliate & Influencer Marketing: Build and manage an affiliate marketing program, identifying and collaborating with influencers and creators to increase brand awareness and drive conversions
  • Lead Generation & Funnel Optimization: Plan and execute B2B/B2C lead generation campaigns using inbound and outbound strategies, refining lead scoring and nurturing processes with sales and product teams
  • Community Management: Grow and engage brand communities across social platforms, fostering authentic relationships and conversations that support brand loyalty and advocacy
  • Programmatic Advertising: Plan and manage programmatic display, video, and native ad campaigns, monitoring performance and optimizing for ROI through DSP platforms
  • Analytics & Reporting: Track, measure, and report on campaign performance and ROI, informing testing strategies and uncovering growth opportunities
Requirements:
  • At least 3 years of experience in a growth or performance marketing role
  • Proven hands-on experience managing campaigns on Google, Meta, LinkedIn, TikTok, and YouTube
  • Experience with affiliate marketing platforms and managing influencer partnerships
  • Solid understanding of lead generation funnels, CRM tools, and marketing automation
  • Knowledge of programmatic advertising platforms and audience targeting
  • Strong analytical skills and proficiency in Google Analytics, ad dashboards, and reporting tools
  • Excellent communication and project management skills
  • Self-starter mindset with the ability to work in a fast-paced, cross-functional team
  • Experience in B2B SaaS or D2C environments
  • Certification in Google Ads, Meta Blueprint, or similar
  • Familiarity with tools like HubSpot, Zapier, SEMrush, or Sprout Social

This is a high-impact role that requires a unique blend of creativity, technical skills, and business acumen. If you're a strategic thinker with a passion for driving growth, we encourage you to apply.

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