Regional Account Manager

6 days ago


Mandaluyong City, National Capital Region, Philippines Unilab, Inc. Full time

We are looking for a highly skilled Regional Account Manager to join our team. As a key member of our organization, you will be responsible for establishing and maintaining long-term relationships with assigned house accounts.

The ideal candidate will have a strong understanding of the Business Unit's strategic priorities and be able to translate these into effective execution applicable to the area/channel. You will establish, maintain, and grow long-term partnerships with assigned house accounts by identifying opportunities and corresponding solutions aligned with the business objectives of all stakeholders.

In this role, you will manage the portfolio or product assortment of assigned accounts in your region, based on the profile of the trade account's shoppers. You will also oversee the implementation, monitoring, and evaluation of all brand initiatives for proper analysis and feedback.

As a seasoned professional, you will collaborate with BU Trade Marketing Group on program effectiveness and suggest possible improvements. Additionally, you will lead the monthly Third Party Agency meetings to ensure that all head office and local merchandising and promotions initiatives meet the standards of the BU Trade Marketing Group.

Your responsibilities will also include providing regular competitive intelligence and other relevant information to the channel and trade marketing team. Furthermore, you will conduct sales and channel analysis to better understand the categories, the customer, and the market.



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