Senior E-commerce Marketing Strategist

3 days ago

Manila, National Capital Region, Philippines beBeeAffiliate Full time ₱4,000,000 - ₱8,000,000
Job Description

We are seeking a performance-driven, growth-focused professional to own the strategy, execution, and optimization of Affiliate campaigns for our e-commerce business. This role is critical in driving customer acquisition, improving return on ad spend (ROAS), and scaling revenue across our affiliate platform.

As a key member of our team, you will work cross-functionally to fuel full-funnel growth—from awareness through conversion—across a dynamic and fast-paced digital landscape.

The ideal candidate will have 3–5 years of hands-on experience managing paid campaigns in an e-commerce or DTC environment, with deep platform expertise across Affiliate networks, platforms, and measurement.

  • Launch, manage, QA, and continuously optimize performance campaigns, with an emphasis on Affiliate networks and partner platforms.
  • Develop commission structures to balance partner incentives in line with profitability goals and incremental revenue growth.
  • Analyze partner performance using both Partnerize reporting and internal analytics tools to uncover insights, inefficiencies, and growth opportunities.
  • Manage and refine product feed listability for Affiliate networks, ensuring accurate data, up-to-date inventory, and optimal performance for Affiliate shopping placements.
  • Partner with creative, merchandising, and integrated marketing teams to ensure content is optimized for performance and aligned with seasonal product launches and promotions.
  • Stay ahead of trends in paid media, social commerce, and e-commerce ad tech; proactively recommend new platform tests, ad products, and growth tactics.
  • Monitor, report on, and analyze performance using platform tools and internal dashboards, providing actionable insights to inform strategy and spend allocation.
Requirements
  • Bachelor's degree or equivalent work experience, ideally in marketing, business, or a related field.
  • Deep analytical skills with proficiency in Excel, campaign reporting tools, and performance analytics (GA4, Meta Ads Manager, etc.).
  • Proven success managing campaigns to CPA, ROAS, and conversion rate goals.
  • Collaborative and communicative team player with strong project management and stakeholder alignment skills.
  • Strategic thinker with a creative edge and a passion for testing, optimizing, and scaling what works.
  • Amenable to working flexible hours, including evenings and weekends.
What We Offer

At [Company], we offer a dynamic and non-hierarchical work culture, with opportunities for growth and development in a rapidly evolving industry. Our team exists everywhere in the world, and we value collaboration, innovation, and creativity.

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