![Drake International Philippines](https://media.trabajo.org/img/noimg.jpg)
Digital Marketing Campaign Manager
7 days ago
Company Overview: Drake International Philippines is a technology company dedicated to innovation and excellence in digital marketing.
Job Summary: We are seeking a highly skilled Email Marketing Specialist to join our growing team in Pasig City. The ideal candidate will be responsible for designing, executing, and managing email marketing campaigns that drive engagement and conversions.
Responsibilities:
- Create and manage email marketing campaigns from scratch, including crafting compelling content, automating workflows, and scheduling email delivery.
- Develop and execute A/B testing strategies to optimize campaign performance and improve results.
- Analyze campaign metrics and provide data-driven insights to inform future marketing initiatives.
- Maintain and segment email lists to ensure targeted and effective communications.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.
Qualifications:
- A minimum of 2 years of experience working with email marketing systems such as Vero, SendGrid, and similar software.
- Proficiency in using drag-and-drop and HTML email builders, as well as design software like Canva, Figma, and Adobe Photoshop.
- Strong copywriting skills to create compelling email content and calls-to-action.
- Proficiency in data analysis tools like Google Analytics and ability to analyze performance data to guide strategy.
- Understanding of how email marketing integrates with broader digital marketing strategies.
What We Offer:
- A competitive salary package, estimated at PHP 60,000 per month on-target earnings (including performance pay).
- A transportation allowance of PHP 1.5-2,000 per month.
- A comprehensive HMO plan with coverage for two dependents.
- Daily meals provided.
- A great workspace in Ortigas CBD.
About You: As a highly motivated and organized individual, you possess excellent communication and project management skills, with the ability to work independently and collaboratively as part of a dynamic team.
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