Customer Engagement Specialist

7 days ago

Biñan, Calabarzon, Philippines beBeeEngagement Full time $80,000 - $120,000
Customer Engagement Manager

We are seeking a seasoned customer engagement manager to drive revenue growth through strategic email and SMS marketing campaigns.

About the Role
  • Campaign Development: Design and execute comprehensive marketing initiatives across various customer segments, focusing on acquisition, retention, and re-engagement strategies.
  • Email Database Management: Manage email lists, segment customers, and personalize content to maximize deliverability and engagement rates.
  • Create Engaging Content: Craft compelling email content, including subject lines, copy, and HTML templates that align with brand guidelines and drive conversions.
  • Email Deliverability: Monitor email deliverability, manage sender reputation, and ensure compliance with email marketing regulations.
Key Responsibilities
  • Setup and Configure Campaigns: Create filters, draft email/SMS messages, time delays, and property profile updates based on briefings from the CRM team.
  • Performance Review: Regularly review campaign performance and report insights and optimisation opportunities.
  • A/B Testing: Conduct A/B testing on subject lines, content, send times, and design elements to continuously improve campaign performance.
  • Email Sequences: Build and optimize automated email sequences, including welcome series, abandoned cart recovery, post-purchase follow-ups, and re-engagement campaigns.
Requirements
  • Minimum 2-3 years of experience in email marketing or digital marketing.
  • Experience with email marketing platforms such as Mailchimp, Klaviyo, HubSpot, or similar tools.
  • Proficiency in HTML/CSS for email template customization and troubleshooting.
  • Strong analytical skills with experience in email marketing metrics and performance optimization.
Cultural Fit

We seek someone who fits well with our culture and team. We value a supportive and humble team culture that allows you to be yourself, fostering an environment for personal and professional growth.

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