
Marketing Expertise in Construction Industry
22 hours ago
We are seeking a Digital Marketing Specialist with expertise in the construction industry to drive our marketing initiatives forward. This is an exciting opportunity for a skilled marketer to work on a wide range of creative projects and contribute to shaping the future of work.
The ideal candidate will have 2+ years experience in social media or 1-2 years in digital marketing, as well as a proven track record in content writing or copywriting. They should also be familiar with construction industry marketing and possess excellent English communication skills, both written and verbal (at least B2 level).
Duties and Responsibilities:- Develop and execute targeted digital marketing strategies tailored to the construction industry.
- Manage social media accounts and create industry-specific content that resonates with our audience.
- Conduct thorough SEO and keyword research to enhance online visibility and drive website traffic.
- Run effective paid advertising campaigns on platforms like Google Ads and Facebook.
- Analyze campaign performance and provide data-driven recommendations for optimization.
- Design and implement email marketing campaigns to nurture leads and foster business growth.
- Monitor and manage website analytics to optimize user engagement and improve overall customer experience.
- Stay up-to-date with the latest construction industry trends and digital marketing innovations.
- Collaborate with the sales team to align marketing efforts with business objectives.
- Perform other marketing-related tasks as required.
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