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Consumer Experience Specialist

1 week ago

Manila, National Capital Region, Philippines Michael Page Full time

We are seeking a highly motivated Marketing Strategy Lead to join our team at Michael Page. As a leader in the FMCG industry, our client offers a unique opportunity to drive innovation and growth.

About Our Products

Our client offers a wide range of products that cater to diverse consumer needs. With a strong presence in the market, they are committed to innovation and quality.

Job Responsibilities:

  • The successful candidate will identify target consumers through comprehensive analysis and develop deep consumer insights.
  • They will define or refine the Brand Essence, ensuring it aligns with the broader strategic business unit vision.
  • This role involves delivering product experiences that meet or exceed consumer expectations and ensuring the brand makes a meaningful impact in key areas.
  • The ideal candidate will lead the creation of Big Ideas and Campaign Concepts, integrating them into engagement strategies, and drive collaboration with communication agencies.
  • They will have experience in marketing management and product development in the FMCG industry, with exceptional leadership and team management skills.

What We Offer:

  • A vibrant and innovative company culture.
  • Opportunity to lead and develop new products.
  • Comprehensive benefits package.
  • Hybrid work setup; office space in Makati.