Building Success Through Strategic Outreach

Key Role: Business Expansion Expert

Job Description:

• The ideal candidate will support our President in expanding our outreach across key industries, working closely with the Business Development and Estimating teams.

The role involves conducting targeted research and data mining to identify prospect lists across core services: construction, project management, and site acquisition.

Responsibilities:

• Engage with high-level stakeholders via email, LinkedIn, and phone.
• Build personalized outreach campaigns and follow up to nurture relationships and move leads through the pipeline.

Collaboration & Executive Support

Collaboration & Executive Support

• Support the President with meeting preparation, briefings, and background research on key contacts and companies.
• Work hand-in-hand with the Business Development team to align lead generation strategies and hand off qualified leads efficiently.
• Assist in creating and delivering introductory materials, capability decks, and follow-up correspondence.

Estimating Team Support

• Transfer qualified leads to the estimating team with relevant project background, timelines, and contact information.
• Gather scope and site-specific details directly from contacts to help estimators develop informed, accurate proposals.
• Maintain a consistent feedback loop between leads and estimators to refine qualification processes.

Market Intelligence & CRM Management

• Monitor trends across target industries and identify emerging markets or sectors for expansion.
• Maintain clean, organized CRM data—logging communications, updating lead statuses, and tagging by industry or region.
• Develop basic reports and dashboards to track lead progress, outreach performance, and conversion metrics.

Strategy & Optimization

• Contribute insights on client objections, pain points, and response trends to improve messaging and targeting.
• Test and iterate outreach sequences, message formats, and communication channels for better engagement.
• Suggest process improvements to increase the quality and efficiency of lead generation efforts.

Qualifications:

Qualifications

• Bachelor's degree in Business Administration, Marketing, Communications, or a related field required; equivalent work experience may be considered in lieu of a degree.
• Minimum of 7 years of proven experience in lead generation, business development, or client outreach, preferably within the construction, project management, or real estate industries.
• Strong background in conducting targeted research, data mining, and building prospect pipelines across various sectors.
• Demonstrated ability to engage with senior-level executives through professional communication channels.
• Exceptional written and verbal communication skills, with a track record of crafting personalized outreach campaigns and nurturing relationships through the sales pipeline.
• Experience supporting C-level executives, including meeting preparation, briefing development, and background research.
• Collaborative mindset with the ability to work closely with Business Development and Estimating teams to qualify and transfer leads effectively.
• Familiarity with gathering project scope details and facilitating accurate handoffs for proposal development.
• Proficient in using CRM platforms for data entry, tracking communications, updating lead statuses, and generating performance reports.
• Analytical and strategic thinker with the ability to monitor industry trends, identify new market opportunities, and contribute to ongoing outreach optimization.
• Detail-oriented with strong organizational skills and a proactive approach to improving lead generation processes and systems.

This is a challenging opportunity that requires a skilled professional who can excel in a fast-paced environment. If you are passionate about driving growth and achieving results, this could be an excellent fit for your next career step.

---