Lead Generation Specialist

11 hours ago

Calamba, Calabarzon, Philippines beBeeMarketing Full time ₱600,000 - ₱800,000

We're seeking a results-driven professional to spearhead our proactive marketing strategies, driving lead generation and brand awareness through targeted campaigns across various channels.

Key Responsibilities
  • Conduct thorough market research to stay ahead of buying trends and consumer behavior in the territory.
  • Create and execute multi-channel campaigns that captivate target audiences through compelling content and innovative outreach strategies.
  • Develop high-impact marketing materials, including email templates, thought leadership pieces, and other collateral to drive engagement.
  • Pursue lead generation through strategic planning and automation, ensuring seamless transitions to sales teams for purchase-ready prospects.
  • Analyse campaign performance using key metrics such as open rates, click-through rates, and conversion rates to inform data-driven decisions and optimise ROI.
  • Prepare regular reports on campaign progress and performance against targets, providing actionable insights for continuous improvement.
  • Collaborate closely with cross-functional teams to ensure efficient and effective execution of all campaigns and workflows.
  • Stay up-to-date with industry best practices, emerging trends, and new technologies to enhance campaign effectiveness and drive innovative marketing approaches.
Requirements
  • A minimum of 3 years' experience in generating leads and executing outbound marketing initiatives in the legaltech or SaaS sector.
  • Comfortable communicating effectively with senior-level professionals and delivering tangible results from lead generation efforts.
  • Account-based marketing expertise is a significant advantage.
  • Proven proficiency in leveraging lead prospecting and marketing automation platforms (e.g. LinkedIn Sales Navigator, Apollo, ZoomInfo).
  • Familiarity with CRM software (Pipedrive) is a plus.
  • Demonstrated excellence in copywriting, communication, and presentation skills, particularly for B2B audiences.
  • Solid analytical skills and a data-driven approach to decision-making and campaign optimisation.
  • A consultative mindset and ability to build productive relationships with clients.
  • Strong business acumen and capacity to thrive in a fast-paced startup environment.
  • Native-level fluency in Business English.

Please submit your CV and any additional information supporting your application. We welcome the opportunity to learn more about your background and interests.

Becoming part of a dynamic team dedicated to equipping companies with innovative solutions can have a profound impact on addressing global challenges.

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