Lead Generation Strategist

20 hours ago

Calamba, Calabarzon, Philippines beBeeLead Full time ₱1,500,000 - ₱2,500,000
Job Overview

We are seeking a results-driven Lead Generation Strategist to join our global team. This position will lead the supply-side lead generation strategy, requiring a data-driven professional with expertise in lead generation systems and process automation.

The ideal candidate has an entrepreneurial spirit, passion for mission-aligned initiatives, and the energy to come in and be a builder in a fast-paced tech environment. They must be a strategic thinker and hands-on contributor with excellent analytical skills and experience using HubSpot and other CRM tools.

Key Responsibilities
  • Partner with the VP of Supply to define performance metrics, set targets, and develop a roadmap for scalable and sustainable lead generation growth.
  • Own and execute the global supply-side lead generation strategy with a focus on nonprofits and social impact organizations.
  • Design and maintain automated systems for lead sourcing, qualification, and conversion, ensuring end-to-end data integrity and global compliance.
  • Leverage CRM platforms, AI tools, and automation solutions to streamline workflows, reduce manual effort, and improve targeting efficiency.
  • Oversee the vetting process to ensure prospective partners are legitimate, compliant with global standards, and fraud-free.
  • Develop standardized vetting frameworks and continuously improve them in response to regulatory and market changes.
  • Lead data-driven decision-making by developing performance dashboards, conducting root-cause analysis of pipeline metrics, and delivering actionable insights to improve conversion rates and team efficiency.
  • Perform hands-on lead generation activities, including research, outreach, and pipeline management as needed.
  • Oversee the global supply lead generation team and contractors, providing mentorship and upskilling team members in best practices for lead generation and compliance.
Requirements
  • 5+ years of experience in lead generation, partnerships, or business development, preferably in nonprofit, social impact, or international organizations.
  • Strong experience using HubSpot and other CRM or lead management tools.
  • Proven ability to manage and optimize tech-enabled systems for tracking and automation.
  • Excellent analytical skills, with a data-driven mindset to optimize workflows.
  • Ability to manage teams, including full-time staff and contractors, effectively.
  • Self-starter with a problem-solving mentality and a hands-on approach to execution.
  • Experience working in a fast-paced startup environment.
  • Passion for mission-aligned initiatives and the desire to make an impact in the world through technology.

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