
Proactive Business Growth Specialist
1 week ago
We're looking for a seasoned marketing professional to spearhead proactive campaigns that drive business growth and customer engagement. As an Outbound Marketing Manager, you will develop and execute innovative strategies across various channels to generate leads and build brand awareness.
Key Responsibilities- Conduct market research and analyze buying behavior to inform campaign development.
- Create multi-channel campaigns, including email, social media, and events, to engage target audiences.
- Develop compelling content, such as email templates and thought leadership pieces, to resonate with prospects.
- Implement lead generation strategies, including automated workflows, to increase prospect engagement.
- Build a pipeline of sales-qualified leads, maintain relationships, and ensure seamless transitions to the sales team.
- Track and analyze campaign performance using metrics like open rates, click-through rates, and conversion rates.
- Prepare regular reports on campaign progress and performance versus targets.
- At least 3 years of experience in generating leads and outbound marketing for the legaltech or SaaS industry.
- Proven track record of success in lead generation and comfortable liaising with high-ranking company executives.
- Account-based marketing experience is a plus.
- Familiarity with lead prospecting and marketing automation platforms, such as LinkedIn Sales Navigator and ZoomInfo.
- Experience with CRM software, like Pipedrive, is a plus.
- Excellent copywriting, communication, and presentation skills for B2B audiences.
- Strong analytical skills and data-driven approach to decision-making and campaign optimization.
- Client-oriented mindset with a consultative approach to building productive relationships.
- Strong business acumen and ability to work in a fast-paced startup environment.
- Fluency in Business English.
Please submit your CV, highlighting relevant experience and qualifications. We'll be in touch at our earliest convenience.
We're passionate about empowering companies with innovative solutions to tackle real-world challenges.
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