Brand Marketing Strategist

3 days ago


Quezon City, National Capital Region, Philippines McAsia Foodtrade Corporation Full time

**Job Overview:**

The Trade Marketing Specialist plays a crucial role in driving business objectives through effective trade marketing strategies at McAsia Foodtrade Corporation. This position is responsible for developing and executing programs that increase brand visibility, focusing on distribution, display, promotion, and price.

Main Responsibilities:

  • The Trade Marketing Specialist will report directly to the Integrated Marketing & Merchandising Manager.
  • This role champions the CVF (Consumer Value Framework) across all carrying brands, ensuring its implementation and monitoring.
  • Key responsibilities include end-to-end project management, planning, coordination, creation of TMS, analysis of market movements, and execution and monitoring of programs, including listing.
  • Effective coordination with Brand counterparts and analysis of Category performance and Program achievement are essential.
  • Prior experience in Project Management, Budget Management, Trade Marketing, and attention to detail, along with taking initiative, are necessary qualifications for this role.
  • The successful candidate will ensure Trade Marketing Resources/Collaterals are implemented and secured in the most efficient manner possible.

Requirements:

  • A Bachelor's/College Degree in Business Studies/Administration/Management, Marketing, or equivalent is required.
  • At least 2 year(s) of working experience in the related field is necessary for this position.
  • The ideal candidate must be willing to work in Quezon City.
  • 1-4 Yrs Experienced Employees specializing in Sales - Retail/General or equivalent are encouraged to apply.
  • This is a Full-Time position available.

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