Chief Product Growth Officer

18 hours ago

Batangas, Calabarzon, Philippines beBeeMarketing Full time $100,000 - $140,000
Product Marketing Manager Opportunity

As a seasoned product marketing professional, you will be responsible for developing and executing go-to-market strategies that drive revenue growth and market expansion.

Key Responsibilities
  1. Strategic Planning: Develop and execute comprehensive go-to-market plans to launch new products, expand into new markets, and drive feature adoption.
  2. Market Research: Conduct in-depth market research to analyze industry trends, customer needs, and competitor positioning.
  3. Customer Segmentation: Build and refine customer segmentation models to optimize targeting and personalized messaging.
  4. Sales Enablement: Create and enhance sales enablement materials such as pitch decks, battle cards, case studies, and whitepapers.
  5. Collaboration: Collaborate with cross-functional teams to ensure alignment on positioning and messaging.
  6. Demand Generation: Drive demand generation initiatives by supporting digital campaigns, content marketing, and account-based marketing strategies.
  7. Performance Metrics: Define key performance indicators and metrics to measure go-to-market effectiveness and optimize marketing efforts.
Requirements
  • 8+ years of experience in product marketing within the IT, B2B SaaS, or enterprise technology industry.
  • Expertise in market research, competitive analysis, and sales enablement for IT solutions.
  • Proven track record of launching and scaling technology products in global markets.
  • Strong storytelling, messaging, and strategic thinking skills.
  • Proficiency in CRM, marketing automation, analytics tools, and sales enablement platforms.
  • Ability to work cross-functionally and influence stakeholders across technical and business teams.

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