Social Media and Digital Growth Leader

2 days ago


Davao City, Davao, Philippines beBeeExecutive Full time $60,000 - $80,000
Job Title: Digital and Social ExecutiveAs a key player in our team, you will be responsible for developing and implementing social media strategies to drive brand awareness and engagement.Social Media Strategy Overview

We are looking for a skilled professional to develop and implement social media strategies across platforms (Facebook, Instagram, LinkedIn, etc.) to drive brand awareness and engagement.

  • Developing Social Media Strategies: Create and execute social media plans that align with business objectives.
  • Paid Social Campaigns: Manage and optimize paid social campaigns using Meta Business Manager, focusing on lead generation and maximizing ROI.
  • Organic Content Creation: Create, schedule, and publish engaging organic content aligned with brand voice and objectives.
  • Monitoring Trends: Monitor social media trends, competitors, and platform updates to ensure best practices.
  • Performance Metrics: Track and analyze social media performance metrics to refine content and ad strategies.
HubSpot Management Responsibilities

You will oversee HubSpot Sales, Marketing, Content, Web, Automation, and CRM hubs to support business goals.

  • HubSpot Hubs: Manage and update websites through HubSpot's CMS, ensuring accurate, up-to-date product information and SEO-friendly content.
  • Lead Nurturing Workflows: Implement lead nurturing workflows and marketing automation to increase engagement and conversions.
  • Crm Optimisation: Optimize CRM for streamlined data tracking, segmentation, and customer journey mapping.
  • Email Marketing: Build and manage email marketing campaigns, newsletters, and lead nurturing sequences.
  • Analytics Insights: Analyze HubSpot data for insights on lead quality, customer behavior, and campaign effectiveness.
Google AdWords (Paid Search) Expertise

Develop and manage Google AdWords campaigns to drive targeted traffic and conversions.

  • Keyword Research: Perform keyword research, ad copywriting, and A/B testing to optimize ad performance.
  • Ad Performance: Track and analyze AdWords metrics to assess campaign success and identify areas for improvement.
  • Budget Management: Manage budgets, bids, and bid strategies to maximize ROI.
  • Targeting Alignment: Monitor and adjust targeting to align with evolving market trends and user behavior.

  • Social Media

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