Digital Marketing Strategist

1 day ago

Manila, National Capital Region, Philippines Geoplan Philippines, Inc. Full time

At Geoplan Philippines, Inc., we are seeking a highly skilled and experienced Digital Marketing Strategist to join our team. In this role, you will be responsible for managing multiple projects simultaneously, including marketing automation, website rebuilds, and new product launches.

About the Role

This position requires a multitasker who can prioritize effectively with minimal supervision, is tech-savvy, detail-oriented, and communicates well. If you have a passion for technology, a willingness to learn, and strong organizational and communication skills, then this could be the ideal opportunity for you.

Responsibilities
  1. Market Research and Analysis: Conduct market research, monitor industry trends and customer behaviors, and help identify target audiences.
  2. Marketing Strategy and Campaigns: Assist with coordination and implementation of marketing strategies and campaigns, including creating engaging content that attracts the right audience.
  3. Social Media and Content Management: Contribute to social media and content calendars by managing the production of interesting and shareable content, such as blog articles, social media posts, videos, infographics, etc.
  4. Content Quality Control: Ensure that regular web content updates are performed and check content for accuracy and consistency.
  5. SEO/SEM and Marketing Database: Knowledge in managing SEO/SEM, Marketing database and website is an advantage.
  6. Metric Tracking and Reporting: Track relevant metrics using analytics tools, monitor KPIs, and report to senior management on campaign effectiveness.

We are looking for someone with a Bachelor's degree in Business, Marketing, Mass Communications, or a related field, and at least 1 year of experience in Marketing and/or Advertising. Strong Communication skills are essential, along with experience with social media marketing on platforms like Facebook, Instagram, Twitter, YouTube, etc. and also website knowledge. Familiarity with analytics tools, such as Google Analytics, Fathom Analytics, Matomo, etc. and strong copywriting, editing, and proofreading skills are also required.

Benefits

As a Digital Marketing Strategist at Geoplan Philippines, Inc., you will have the opportunity to work with a dynamic team, develop your skills, and contribute to the growth and success of the company. We offer a competitive compensation package and opportunities for professional development and advancement.

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