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Account Growth Manager

2 weeks ago

Manila, National Capital Region, Philippines Skintific Full time

We are seeking a highly skilled and experienced Sales Marketing Officer to join our team at Skintific. As a key member of our sales team, you will be responsible for developing and maintaining strong relationships with key accounts, planning and executing in-store activities and campaigns, and tracking and analyzing the performance of activations and promotion activities.

About the Role:
  • Key Account Management
    1. Relationship Building: Develop and maintain strong relationships with key accounts to understand their business needs and objectives.
    2. Activation Planning: Plan and execute in-store activities and campaigns with key accounts.
    3. Performance Analysis: Track and analyze the performance of activations and promotion activities.
  • Activation Planning and Execution
    1. Strategy Development: Develop and implement trade marketing and activation strategies to achieve sales targets.
    2. Collaboration: Collaborate with internal teams, such as marketing and sales, to ensure alignment on activation plans.
    3. Execution: Coordinate and execute in-store promotions, merchandising, and visibility activities.
  • Collaboration and Communication
    1. Client Relationships: Build strong relationships with key accounts and communicate effectively with them.
    2. Feedback Loop: Share insights and feedback from key accounts to help shape future marketing and activation strategies.
  • Budget Management
    1. Cost Control: Manage activation budgets for assigned accounts, ensuring cost efficiency.
    2. Negotiation: Negotiate with vendors and suppliers to maximize ROI on promotional activities.
  • Market Insights
    1. Stay Up-to-Date: Stay updated on market trends, competitor activities, and consumer preferences within the assigned accounts.
    2. Activation Planning: Use insights to tailor activation plans to drive engagement and sales growth.

Requirements:

  • Education: Bachelor's degree in Business, Marketing, or a related field.
  • Experience: Proven experience in account management for 3 yrs, trade marketing, or activation roles (preferably in FMCG or retail). Familiarity with in-store execution and promotional planning.
  • Communication Skills: Excellent English communication, both verbal and written skills.
  • Analytical Mindset: Analytical mindset with the ability to interpret sales and activation data.
  • Technical Skills: Proficiency in Microsoft Office (Excel, PowerPoint, Word).
  • Results-Driven: Results-driven and detail-oriented.
  • Team Player: Team player with the ability to work independently under tight deadlines.
  • Travel Requirements: Willingness to travel for in-store visits and client meetings.