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Strategic Brand Communication Specialist

2 months ago

Paranaque City, Calabarzon, Philippines Sonak Corporation Full time

Job Title: Senior Marketing Executive - Brand Development

At Sonak Corporation, we are seeking a highly skilled Senior Marketing Executive - Brand Development to join our team. The successful candidate will be responsible for developing and executing comprehensive year-long 360 communication plans for assigned brands.

Responsibilities:

1. Collaborate closely with management to address marketing-related issues while fostering positive and productive working relationships with all team members.

2. Oversee the alignment of brand direction and take proactive measures to develop and suggest integrated advertising, as well as new media strategies and programs in accordance with the global marketing plan.

3. Evaluate and coordinate financial viability through collaboration with the finance team, correlating investments with projected sales. Provide recommendations aligned with the agreed-upon financial thresholds.

4. Work closely with Regional Brand for local marketing campaign proposals and concerns.

5. Conduct ongoing research and communication to expand the market share and stay relevant to the sports industry.

Qualifications:

1. Strong verbal and written communication skills.

2. Preferably 2-3 years of working experience in the related industry.

3. Knowledgeable in Marketing and Public Relations.

4. Highly motivated, detail-oriented, creative, and innovative.

5. Good time management skills.

6. Willingness to work beyond standard working hours and travel locally and internationally when needed.