
Strategic Marketing Leader
17 hours ago
The Global Social Media Marketing Manager is responsible for developing and implementing a comprehensive social media strategy that aligns with the company's marketing objectives. This includes creating and executing content plans, managing social media calendars, and fostering engagement with followers.
Key Responsibilities:
- Develop and implement a solid social media strategy that drives brand awareness and customer engagement.
- Lead the planning of global social media calendars, ensuring a consumer-first and data-driven approach.
- Manage daily social operations across global social platforms, including timely content posting and fostering effective engagement with followers.
- Oversee community interactions by responding to comments and messages, and fostering meaningful engagement with our audience.
- Collaborate with cross-functional teams to produce high-quality content that aligns with brand guidelines and marketing objectives.
- Monitor, track, analyze, and report on social media performances using tools like Falcon IO and Tableau.
- Continuously test and optimize our organic social media channels, audiences, visual creatives, and copy.
Requirements:
- 5+ years of relevant work experience in social media management, preferably in a fast-paced environment or global context and preferably with managerial experience.
- Strong project management skills with the ability to manage multiple priorities and deadlines.
- Excellent communication and collaboration skills, with the ability to work effectively across diverse teams and stakeholders.
- A performance-driven attitude with a hunger and thirst for results.
- Creative thinking and problem-solving abilities.
- A high degree of professionalism, work ethic, judgement and keen attention to detail.
- Familiarity with trends and best practices in social media, digital marketing, and content creation.
- Strong proficiency in video-editing software such as Premiere Pro/Final Cut Pro/CapCut.
- Comfortable being in front of the camera.
- Experience in photography, videography, and basic graphic design will be a plus.
Benefits:
- Flexible Work Arrangement.
- Work from anywhere.
- Flexible and adjustable work hours.
- Staff Wellness.
- Comprehensive corporate insurance.
- Learning and Career Development.
- Dedicated leadership training for those of managerial responsibilities.
- Friday pm off for learning.
- #TeamLB perks.
- Generous staff discount off LB products.
- Welcome to #TeamLB swag and store gift cards.
- Employee driven peer-to-peer recognition platform to honour and celebrate everyday achievements.
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing Industries: IT Services and IT Consulting
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