Energetic Paid Marketing Specialist

13 hours ago

Pasay, National Capital Region, Philippines beBeeStrategist Full time $70,000 - $114,500
Job Description

We are seeking a skilled Paid Social Strategist to join our team. This individual will be responsible for the performance, strategy, growth and execution of paid social accounts from A-Z.

The ideal candidate will have experience in performance marketing and team management, with a focus on creative and energetic full-time roles.

Key responsibilities include full ownership and execution of performance marketing via paid social platforms, leading execution of optimizations concerning performance improvements relative to goals, and owning strategic communication internally and externally for clients and client teams.

  • Full ownership and execution of performance marketing via paid social platforms
    • Effectively executing builds and production A-Z with redundancy across channels
      • Channels include TikTok, Meta, Pinterest, Snapchat, Reddit, and LinkedIn where applicable. Heavier emphasis on TikTok and Meta
    • Lead execution of optimizations concerning performance improvements relative to goals
  • Effectively own strategic communication internally and externally for clients and client teams
    • Proactive internal communication with team on performance, strategy, recommendations, deliverables, and action items
    • Autonomous external communication with clients for performance, tactical and strategic items, updates, and recommendations via email, calls, and/or Slack (as applicable)
  • Excellent marketing and business strategy acumen
    • Complete understanding of the marketing funnel and how to execute via paid social
    • Full understanding of the eCommerce model and basic lead gen strategies
    • Ability to navigate roadblocks and adapt strategy to changes in landscape to achieve desired results
  • Ownership of performance reporting and strategy communication
    • Execute performance reporting A-Z with excellent presentation creation capabilities
    • Autonomously presents performance reports and recaps, facilitating strategic conversations with clients (verbally and written)
    • Ability to leverage data to tell a story and articulate results to clients and key stakeholders with clear next steps
    • Present forward-thinking plans and execute to drive business results
  • Operating as an effective member of the team for both department and account teams
    • Contributing to a constructive and effective work environment in line with PD core values
    • Actively participate in the growth and development of junior talent where applicable
    • Employ AI technologies to enhance and optimize business processes
    • Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

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