Senior B2B Lead Generation Campaign Manager

2 days ago

Taguig, National Capital Region, Philippines beBeeOutbound Full time ₱6,000,000 - ₱8,000,000
Lead Generation Specialist Job Description

We are looking for an experienced lead generation specialist to design and execute scalable, personalized outreach systems that generate qualified leads and meetings.

The ideal candidate will have deep expertise in setting up and running highly effective B2B lead generation campaigns using the latest tools and AI-driven approaches. They will be responsible for managing multiple clients and campaigns simultaneously, ensuring each outbound program is executed with precision, personalization, and measurable results.

The successful candidate will possess strong hands-on experience with tools like Apollo, Clay, Instantly, Smartlead (or similar), as well as knowledge of AI-driven personalization and data analysis. They should be comfortable working in a structured and organized environment, prioritizing tasks effectively and meeting deadlines.

The role requires excellent written communication skills, with a knack for crafting clear, compelling outreach copy. Additionally, the ability to collaborate with internal stakeholders and client-facing teams is essential for success.

  • Main Responsibilities:
  • Develop and manage multi-channel outbound campaigns (email, LinkedIn, other channels).
  • Leverage tools such as Apollo, Clay, Instantly, Smartlead, Zapier/Make, and AI-powered personalization to maximize conversion.
  • Continuously test messaging, targeting, and cadences to optimize performance.
  • Use AI tools to craft tailored outreach messages at scale.
  • Build repeatable systems for automating research, list enrichment, and content customization.
  • Data & Performance Management:
  • Manage prospect databases and campaigns across multiple clients, ensuring clean, enriched, and segmented lists.
  • Track campaign performance, report on KPIs (open, reply, meeting booked, SQL conversion rates).
  • Run experiments to continually improve conversion rates.

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