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Career Growth Specialist

2 weeks ago

San Fernando, Central Luzon, Philippines beBeeMarketing Full time ₱1,000,000 - ₱2,000,000
About the Role

The Marketing Manager will drive brand awareness, campaign performance, and local marketing initiatives for multiple restaurant brands. This role combines creative thinking with operational excellence.

Key Responsibilities:

  • Plan and execute multi-channel marketing campaigns across digital, print, and TV platforms.
  • Ensure alignment of brand messaging by working closely with internal teams and external creative agencies.
  • Maintain detailed marketing calendars and communicate rollout plans to field teams and stakeholders.
  • Oversee the execution of email and SMS marketing strategies, including platform rollouts and performance tracking.
  • Serve as the primary contact for store-level marketing requests including event support, collateral, and new store openings.
  • Collaborate with the Digital Services team to update web content and ensure alignment of digital assets with ongoing campaign.
  • Manage relationships with graphic agencies, media partners, and print vendors for timely execution and distribution of marketing materials.
  • Oversee the development and distribution of menus, POP materials, promotional tools, and digital artwork.
  • Coordinate and manage photoshoots, ad placements, and campaign analysis for traditional media like TV and radio.
  • Work cross-functionally with Operations, IT, and Franchise teams to align on marketing rollout logistics.
  • Support guest relations by assisting in managing feedback and contributing to service improvements.
  • Monitor and track marketing budgets, ensuring campaigns stay within scope and deliver measurable value.
Required Skills and Qualifications
  • Bachelor's degree (or equivalent) in a relevant field such as Marketing, Communications, or Business Management.
  • At least 3 years of experience in marketing project coordination or campaign management.
  • Experience working with project management tools such as Teamwork, Asana, or monday.com.
  • Strong organizational and leadership skills with the ability to manage multiple priorities.
  • Proven success in a corporate setting working with cross-functional teams and senior stakeholders.
  • Excellent verbal, written, and presentation communication skills.
  • Exceptional attention to detail and ability to identify inconsistencies in creative or copy.
  • Experience in email marketing, social media tools, and SMS platforms.