Results-Driven Media Buyer for Innovative Advertising Campaigns
1 month ago
We are seeking a skilled and experienced Media Buyer to join our team at Ayuda Business Management Solution Inc. in BGC, Taguig City.
About the RoleThe ideal candidate will have a strong understanding of marketing principles and analytics, with the ability to interpret data and make informed decisions. As a media buyer, you will be responsible for sourcing and purchasing advertising space, negotiating deals, and managing budgets to ensure maximum ROI for our clients.
Main Responsibilities- Conduct market research and analyze demographics, media usage, psychographics, and buying patterns to define target audiences and campaign requirements.
- Develop and implement advertising strategies and campaigns in collaboration with marketing teams.
- Sources and presents audience data and advertising proposals to clients for feedback.
- Coordinate and oversee the development and launch of campaigns.
- Negotiate with advertising sales agents to secure cost-effective deal structures.
- Manage budgets and track campaign costs and ROI metrics.
- Track and present campaign data such as views, click-through rates, engagements, and customer conversion rates.
- Bachelor's degree in Marketing or equivalent work experience.
- At least 4+ years of experience in media buying.
- Strong analytical and project performance skills.
- Proficient in data management and Microsoft Excel.
- Familiarity with content management systems, Google Analytics, and project management software.
- Understanding of SEM best practices.
A competitive salary of up to $100,000 per month, plus a range of benefits and opportunities for professional growth and development.
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