Digital Marketing Team Lead

2 weeks ago

Manila, National Capital Region, Philippines beBeePaidsearch Full time ₱110,000
Job Description

The role involves managing a team of analysts and communicating with clients to develop paid media accounts delivering against performance, ROI, and revenue targets.

You will lead a team of direct reports; coach and develop their talents while holding them accountable for assigned work and schedule requirements.

You will participate in testing and optimization; ensure all elements are executed confidently.

Lead the team in the maintenance and monitoring of keyword bids, budget caps, and other important account metrics.

Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search for individual client campaigns.

Answer queries on campaigns from clients by email, as well as from other marketing teams and departments.

Career development is a key aspect of this role. You will be responsible for training and supporting your team members, coaching, disciplinary action, and recommending team members for new roles.

Regular team and individual meetings are an essential part of this position.

Create and train on new processes and workflows and hold the team accountable to following them.

This role requires working PST hours and reporting to a US Manager.

Required Skills and Qualifications
  • 3-5 years experience managing a team of marketers
  • Deep experience with Google Ads and Google Ads Editor; ability to lead experienced Google and Facebook admins
  • Proficiency in Microsoft Excel or equivalent programs; regular use of spreadsheets
  • Monitor and evaluate performance KPIs for all Google Ads campaigns and troubleshoot issues
  • Lead the team in the maintenance and monitoring of bids, budgets, and other account metrics
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search for client campaigns
  • Respond to client queries by email and collaborate with other teams
  • Commitment to career development for all team members, including training and coaching
  • Ability to participate in weekly team and individual meetings
  • Develop and train on new processes and workflows, ensuring adherence
Benefits

A supportive and caring environment dedicated to continuous learning and growth.

Excellent leadership and mentoring for our entry-level to senior staff, and recognition of outstanding efforts.

Team building events, team lunches/happy hours, and other company wide events.

A commitment to personal development.

Guidance and support at a high level through interfacing with our Executive Team to prioritize goals as a company.

System Requirements
  • Processor 2.0 GHz and above; Intel Core i5/i7
  • RAM at least 16 GB with 100 GB free disk space
  • Headset with noise-canceling feature
  • 20 Mbps or higher wired internet connection
  • No USB sticks allowed for backup internet connection
Shift Schedule

9:00 AM – 6:00 PM Pacific Standard Time

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