Programmatic Advertising Manager

6 days ago


Makati City, National Capital Region, Philippines INQUIRER Full time
Job Overview

We are seeking a highly motivated and experienced Programmatic Advertising Manager to join our team at INQUIRER. As a key member of our sales team, you will be responsible for driving revenue growth through programmatic advertising initiatives.

Key Responsibilities:
  • Revenue Target Achievement: Meet and exceed revenue targets through direct and programmatic advertising initiatives.
  • Strategic Planning: Develop and execute strategies and action plans to achieve programmatic advertising revenue target.
  • Opportunity Identification: Identify new areas/opportunities for programmatic revenue growth.
  • Account Management: Negotiate and secure programmatic advertising deals to maximize yield and efficiency.
Requirements:
  • Bachelor's Degree: Bachelor's degree in Marketing, Business Administration, or a related field.
  • Experience: A minimum of 5 years of experience in programmatic advertising sales or digital media sales, with a proven track record of meeting or exceeding sales targets.
  • Technical Skills: Strong knowledge of programmatic platforms, DSPs, SSPs, ad exchanges, and data management platforms (DMPs).
  • Leadership Experience: Leadership experience, including managing and mentoring team members.


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