Data-Driven Business Expert

5 days ago

Mandaluyong City, National Capital Region, Philippines beBeeBusinessAnalyst Full time ₱4,000,000 - ₱6,000,000
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About the role

We are seeking a results-driven professional to support our lending and credit card business groups.

  • Drive campaign analysis, customer profiling, and portfolio growth insights that help business units make informed decisions.
  • Analyze performance of acquisition, upsell, and retention campaigns for lending and credit card products; derive actionable insights and recommendations to optimize targeting and messaging.

Key Responsibilities:

  • Build and maintain base lists using business rules and segmentation logic for campaigns.
  • Develop data-driven customer profiles and behavioral clusters.
  • Use historical data, seasonality, and business levers to project expected growth trends for user base, disbursements, and card-in-force metrics.

Requirements:

  • Bachelor's degree in Statistics, Mathematics, Economics, Engineering, Computer Science, or related quantitative field.
  • Minimum 5 years of experience in a data analytics or business intelligence role, preferably in fintech, banking, or financial services.
  • Proficient in SQL and at least one data visualization tool (e.g., Tableau, Power BI).
  • Hands-on experience in campaign performance analysis, list generation using logic-based rules, and customer segmentation.
  • Familiarity with lending and credit card KPIs and lifecycle stages is an advantage.
  • Ability to translate complex data into clear business recommendations.
  • Strong sense of ownership, attention to detail, and communication skills.
  • Experience with Python or R for forecasting or statistical modeling.

Nice to Have:

  • Exposure to marketing automation platforms or CRM tools.
  • Understanding of risk and compliance considerations related to campaign base generation.

Our team is looking for someone who can deliver insightful analysis and drive business growth. If you have the skills and expertise to succeed in this role, we encourage you to apply.

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