
Senior Digital Marketing Strategist
13 hours ago
We are seeking a skilled Digital Marketing Specialist to join our team of specialists. With over 17 years of experience in driving digital marketing success, we have developed expertise in SEO, digital PR, AI, content marketing, and web development for various clients.
Our team works on exciting client accounts across Canada, USA, and Europe, implementing cutting-edge strategies that drive real impact.
Key Responsibilities:
- Plan, launch, and manage high-performing paid ad campaigns across Google Ads, Meta Ads, and other relevant platforms.
- Create compelling ad copy and short video scripts that drive clicks and conversions.
- Conduct A/B testing on ad creatives and landing pages to continuously improve performance.
- Track and analyze campaign performance using analytics tools.
- Stay up-to-date on industry trends and test new ad strategies.
- Collaborate closely with Paid Media Manager and design, content, web, and marketing teams to ensure campaigns are aligned and effective.
Qualifications:
- 3+ years of experience in managing Google and Meta Ads campaigns.
- Google Ads and Meta Ads certifications.
- Work experience in a digital marketing agency.
- Professional English fluency.
- Strong marketing knowledge and ability to write persuasive sales copy.
Bonus points:
- Experience with Bing Ads, LinkedIn Ads, or other platforms.
- Google Analytics Certification.
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