Brand Communications Manager

4 weeks ago

Manila, National Capital Region, Philippines Big Loan Full time
Responsibilities
  • Develop and execute public relations strategies that align with the brand and business objectives.
  • Cultivate and maintain strong relationships with journalists, media outlets, industry influencers, and stakeholders.
  • Act as a primary point of contact for all media inquiries and coordinate interviews and press briefings with company leadership.
  • Draft and edit compelling press releases, media kits, pitches, articles, and other external and internal brand communication initiatives.
  • Lead the crisis communication efforts and proactively manage brand reputation.
  • Monitor media coverage, analyze PR performance metrics, and report on campaign effectiveness.
  • Identify and secure speaking opportunities, awards, and other third-party endorsements.
  • Support internal communication initiatives related to CSR projects, company events, and related activities.
  • Participate in industry events and meetings to support the company's image.
  • Collaborate closely with internal departments to execute tasks needed for external communications.
Job Qualifications
  • Bachelor\'s degree in Communications, Public Relations, Journalism, Marketing, or a related field.
  • Proven track record of 3-5 years in a PR or communications role.
  • Experience in Fintech or Finance is a plus.
  • Strong writing and verbal communication skills.
  • Demonstrated success in media relations and securing press coverage.
  • Experience with crisis communications and brand reputation management.
  • Proficiency with media monitoring and analytics tools.
  • Ability to work independently and manage multiple projects with a collaborative spirit.
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing, Public Relations, and Management

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