Brand Experience

3 weeks ago

Quezon City, National Capital Region, Philippines Digits Trading Corporation Full time

Key Responsibilities:

  1. Lead Retail Compliance & Merchandising Execution - Ensure all store locations meet brand standards through regular merchandising audits, store visits, and process improvements. Drive a flawless, consistent retail experience across all formats.

  2. Own the Training Journey - Champion the brand's retail training program across all locations, ensuring every team member is trained, inspired, and up-to-date with the latest product innovations, brand values, and retail principles.

  3. Execute On-Brand Visual Excellence - Oversee the implementation of all visual merchandising, fixture placement, and digital displays in accordance with global or corporate guidelines—ensuring every detail reflects the brand's design identity.

  4. Deliver Accurate Planograms - Maintain up-to-date planograms for designated product zones within stores, ensuring clarity, consistency, and optimized product flow that supports both discovery and purchase.

  5. Elevate the Customer Experience - Proactively improve how customers interact with products in-store—blending education, visual engagement, and personalized service to reflect a premium, customer-first retail approach.

  6. Act as Brand Guardian at Retail - Serve as the main point of contact for all brand-related communications, updates, and initiatives. Ensure smooth coordination between the brand's head office, internal departments, and frontline retail teams.

  7. Grow B2B Sales Through Strategy & Enablement - Lead programs and training initiatives focused on strengthening product sales to Small and Medium Business (SMB) customers—bridging product knowledge, customer needs, and consultative selling excellence.

Qualifications:

  • Bachelor's degree in Retail, Marketing, Business, or related field

  • 3–5 years of experience in premium retail operations, visual merchandising, or brand management

  • Strong working knowledge of Apple retail standards and SEED training systems

  • Demonstrated ability to manage brand partnerships, lead in-store execution, and elevate customer experiences

  • Experience working within or alongside Apple Premium Resellers or authorized partners is a plus

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