Partnerships and Engagement Manager
3 days ago
At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.
Job DescriptionThe Partnerships & Engagement Manager is responsible for identifying, developing, and managing high-value strategic partnerships that drive business growth, customer engagement, and new revenue opportunities. This role ensures that all partnerships align with the company's monetization, innovation, and brand positioning goals, while delivering measurable impact on customer experience and revenue streams.
Key Responsibilities- Strategic Partnership Development: Identify, develop, and nurture high-value business alliances with technology, fintech, device manufacturers, and content providers to expand monetization opportunities. Lead contract negotiations, revenue-sharing models, and exclusivity agreements, ensuring alignment with company objectives and strategic growth plans. Drive co-marketing initiatives, product bundling, and distribution agreements that increase customer adoption and drive incremental revenue. Develop partner engagement frameworks, ensuring ongoing collaboration, performance tracking, and mutual business growth. Implement risk management protocols to assess exclusivity risks, regulatory compliance, and partnership sustainability.
- Innovation Pipeline & Emerging Business Models: Identify and assess emerging industry trends, technologies, and customer behaviors to build an innovation roadmap that strengthens the brand's competitiveness. Develop and implement new monetization models, including premium add-ons, loyalty-driven revenue streams, and digital service integrations. Collaborate with internal teams to pilot, validate, and scale new business concepts that drive incremental revenue and customer engagement. Establish frameworks for rapid experimentation, ensuring agility in testing, learning, and optimizing partnership-driven initiatives. Evaluate business feasibility and ROI of new partnership-driven offerings before full-scale rollout.
- Market & Competitive Intelligence: Conduct market research and competitive analysis to identify future growth areas and untapped business opportunities. Work with internal stakeholders to translate market trends into proof-of-concept (POC) projects, pilot initiatives, or strategic collaborations. Develop innovation feasibility assessments, ensuring alignment with consumer needs, market timing, and business scalability. Track and analyze competitor partnerships, ensuring the company stays ahead in securing exclusive and high-impact alliances.
- Partnership Execution & Performance Optimization: Manage the end-to-end partnership lifecycle, ensuring seamless execution from ideation to contract finalization to ongoing performance tracking. Oversee partner performance, deliverables, and ROI tracking, ensuring all partnerships contribute to business growth. Align cross-functional teams, including Marketing, Product, Sales, and Finance, to ensure smooth execution of partnership-driven initiatives. Monitor and optimize customer adoption, engagement, and revenue impact of all partnership-driven offerings. Implement post-mortem reviews and continuous optimization frameworks to refine partnership models.
- Stakeholder Engagement & Relationship Management: Serve as the primary liaison for all strategic partners, ensuring alignment on joint business objectives and engagement strategies. Establish and execute partner engagement programs, including business reviews, exclusive partner benefits, and co-marketing opportunities. Collaborate with C-suite leaders, portfolio managers, and external stakeholders to drive high-level strategic engagements. Develop internal governance frameworks to ensure that partnership approvals, execution timelines, and performance reviews are aligned with business objectives.
- Revenue from Partnerships
- Customer Adoption Rate of Partner Offers
- Partnership Success Rate
- Time-to-Market for New Initiatives
- ROI of Co-marketing and Co-branding initiatives
- Partner Retention & Engagement
- Strategic Partnership Development & Growth Planning: Strategic Partnership Roadmap, Partnership Evaluation Framework, Competitive Partnership Benchmarking Reports, New Business & Partnership Opportunity Pipeline, Go/No-Go Decision Framework for Partnership Selection
- Monetization & Revenue Expansion through Partnerships: Partnership Monetization Model, Co-Branded Product & Service Bundling Strategies, Revenue Impact Analysis & Performance Reports, Partner-Supported Customer Engagement Campaigns, Subscription & Loyalty Program Enhancements
- Partner Onboarding, Engagement & Governance: Engagement & Relationship Management Playbook, Contracting & Legal Frameworks, KPIs & Success Metrics Framework, Partner Enablement & Sales Training Materials, Partner Review Reports & Performance Optimization
- Co-Marketing & Brand Affinity Programs: Co-Branded Marketing Campaigns & Activation Strategy, Luxury & Premium Brand Affinity Partnerships, Partner-Supported Customer Acquisition & Retention Campaigns, Influencer & Ambassador Collaboration Plans with Partners, Brand Awareness & Market Positioning Reports via Partnerships
- Partnership Innovation & Emerging Business Models: Partnership-Driven Innovation Pipeline, Technology & API Integration Strategy, AI & Data-Driven Partnerships for Personalization & CX Optimization, Marketplace Expansion & Partner Ecosystem Growth Strategy, Future Trends & Disruptive Innovation Reports
- Cross-Functional Collaboration & Governance: Partnership Governance & Execution Framework, Stakeholder Alignment Reports, Process Optimization & Workflow Integration Plans, Cross-Functional Workshops & Planning Sessions, Strategy Updates & Leadership Presentations
- Marketing Revenue Management (P&L Management)
- Brand Strategy Development
- Brand Strategy Championing (in all Plans and Execution with the Globe Brand Strategy)
- Marketing Strategy Execution
- Business Innovation
- Carrier Partner/Account Management
- Growth Marketing
Equal Opportunity Employer: Globe's hiring process promotes equal opportunity to applicants, Any form of discrimination is not tolerated throughout the entire employee lifecycle, including the hiring process such as in posting vacancies, selecting, and interviewing applicants. Globe's Diversity, Equity and Inclusion Policy Commitment can be accessed here.
Make Your Passion Part of Your Profession. Attracting the best and brightest talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.
Globe Telecom, Inc. (Globe) is the leading Telecommunications company in the Philippines and the purveyor of the Filipino digital lifestyle. We provide cellular, broadband and mobile data services by focusing on enriching our content offerings amid customers' growing preference for multimedia platforms across multiple screens and devices. We want to enrich lives through communications by simplifying technology, so that we bring customers closer to what matters most.
Globe was also recognized as one of the Top companies to work for in Asia by Asia Corporate Excellence & Sustainability (ACES) Awards and Best Employer in the Telco category by Stevie's New York.
Our principal shareholders are Ayala Corp. and Singtel, both industry leaders in their respective countries and in the region. We are also a member of Bridge Alliance, Asia Pacific's leading mobile alliance of 36 mobile carriers.
Purpose: In everything we do, we treat people right to create a Globe of Good.
Vision: We see a Philippines where families' dreams come true, businesses flourish, and the nation is admired.
Mission: We create wonderful experiences for people to have choices, overcome challenges, and discover new ways to enjoy life.
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